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Honeyweb Blog

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

The Ultimate Guide to Running a Holiday Email Campaign [Free Ebook]

In 2014, 35% of holiday shoppers relied on promotional emails to keep track of all the sweet deals. Can your customers count on you to keep them informed? And when your customers do open and click your emails, are you sending them to the right place?

Eliminate the guesswork with The Ultimate Holiday Email Marketing + Landing Page Guide, a free ebook written by Unbounce and the email experts at Campaign Monitor. It’s packed with the essential advice for running a delightful – and delightfully-successful – holiday campaign.

The Ultimate Guide to Running a Holiday Email Campaign [Free Ebook]

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How to Use Hashtags on Instagram to Grow Your Reach

Do you want more people to see your Instagram content? Are you using Instagram hashtags?

Using the right hashtags makes it easier for people to find your Instagram posts and grows your reach.

In this article you’ll discover how to use Instagram hashtags to connect with new people on Instagram.

How to Use Hashtags on Instagram to Grow Your Reach

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7 Simple Best Practices for Sharing Content Across Social Networks

Creating content and getting that content seen are two very different struggles, and marketers know both all too well. Social media has only increased the complexity of these processes, by adding a series of essential channels, each with its own audiences and content types.

Standing out on social media and getting your content seen and shared takes effort and dedication. But with a few key best practices, social media success is within the reach of anyone.

7 Simple Best Practices for Sharing Content Across Social Networks

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Twitter Replaces ‘Favorites’ With ‘Likes’

Twitter has switched up the star icon to ‘favourite’ tweets, with a heart-shaped icon to ‘like’ them instead.

On the official Twitter blog, product manager Akarshan Kumar said the platform was changing the function to ‘like’ as a ‘favourite’ “could be confused, especially to newcomers”.

Twitter Replaces ‘Favorites’ With ‘Likes’

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The Power of Vulnerability in Copywriting [PODCAST]

Good copywriters aren’t afraid to put themselves out there. They write from the heart and let their true voice shine through in their work.

But being authentic shouldn’t come at the expense of writing clear, helpful copy. So how do you make your boss and clients happy without sacrificing your voice?

The Power of Vulnerability in Copywriting [PODCAST]

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How to Create Facebook Ads With Emails: 5 Creative Ideas

Do you have an email list? Are you looking for creative ways to use Facebook ads?

With Facebook custom audiences, you can reach your email subscribers with relevant Facebook ads.

In this article I’ll share five ways to target your email subscribers with Facebook ads.

How to Create Facebook Ads With Emails: 5 Creative Ideas

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Get More from Social by Doing Less [PODCAST]

Facebook users react to and interact with content differently than Twitter users, and you won’t see results from your social media campaigns if you’re blanket publishing across all networks. But with all the social media platforms out there, it can be a real pain in the booty to tailor every piece of content to each specific network.

But as we learned in the latest episode of the Call to Action podcast, there’s plenty that can be done to streamline the process; Ryan Stewart, founder of WEBRIS, shared some analytics hacks to help you see better results without having to work harder.

Get More from Social by Doing Less [PODCAST]

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