Think of Facebook like yesterday’s printed newspapers, business advertised in the paper based on the number of readers hoping of those who seen their advert, a small percentage would act.
Facebook’s newsfeed works in much the same way with the fundamental difference being every time your business is mentioned in someone’s newsfeed it’s been endorsed or “liked” by a friend of that person. “Word of mouth”
For those who are interested, they will now go to your businesses Facebook page to find out more about your products and services. It’s at this point we use the science and psychology of conversion centred design to convert more of those visitors into “likes”, sales/leads and customers.
Case study: Adelaide United Facebook Page Success > 71.62% increase in likes.
At the start of the 2013/2014 A league season, Adelaide United had just over 30,000 likes on their Facebook page which they had achieved over the past 5 to 6 years. At the end of that season, that number has surpassed 50,000 an increase of over 70%.
So how do we achieve this success?
Honeyweb develop Facebook business pages designed to not only increase likes, but gather further customer data including name, email and mobile numbers for further marketing opportunities. We then drive this traffic to our clients websites generating more sales/leads and customers.
Note: Honeyweb can also provide Google +, Twitter, LinkedIn and YouTube branded social media pages.
Facebook Business Page Portfolio
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