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Honeyweb Blog / Social Marketing

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

New Strategic Overview Points to Major Changes Coming to Your Facebook Feed

Change is coming once again to your Facebook feed, with the Meta-owned platform looking to switch up its approach in line with evolving media consumption behaviors.

Meta’s looking to incorporate more AI-recommended content into Facebook feeds, based on overall engagement and popularity, not your personal connections.

Facebook’s also working to streamline content sharing, by bringing more messaging tools back into the main interface.  

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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LinkedIn Expands Streamlined ‘Boost’ Ad Option to LinkedIn Events

LinkedIn’s expanding its streamlined ‘Boost’ ad option, with users now able to pay to amplify their LinkedIn event listings via the Boost process in the app.

LinkedIn initially launched its ‘Boost’ option last year, providing a simple, quick way to amplify organic posts in the app.

Much like Facebook’s Boost process, the feature aims to simplify ad spend, helping marketers capitalize on early traction to expand their messaging.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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Twitter Implements New Rules to Further Restrict Misinformation in Times of Crisis

Twitter’s looking to do more to limit the spread of harmful misinformation via its platform

With the implementation of a new policy that will specifically restrict the amplification of misinformation in times of crisis, including armed conflict, civil unrest and more.

The policy has been developed in response to the invasion of Ukraine, with Twitter now looking to enshrine its Ukraine policies in its official guidelines.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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Elon Musk Buys Twitter – So What Now?

Elon Musk now looks set to become the sole proprietor of Twitter, after Twitter’s board met on the weekend to vote on accepting his $44b takeover offer.

So what does that mean?

Well, no one knows for sure, likely not even Musk himself, who recently admitted that he’s still working through his plans.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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LinkedIn Shares its Top Companies to Work For List for 2022 [Infographic]

LinkedIn has published its 2022 listing of the top companies to work for, based on a range of factors, including ability to advance, gender diversity, skills growth, and more.

The data is primarily based on LinkedIn listings – so when an employee adds a new skill to their profile, for example, that’s attributed to the company’s development systems.

But if you were looking to maximize your opportunities, these businesses, based on LinkedIn data at least, could offer some of the best career pathways.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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Instagram Is Updating its Ranking Algorithm to Put More Focus on Original Content

This could cause some headaches for social media managers and content creators on Instagram, at least in the initial stages of implementation.

Instagram chief Adam Mosseri has announced that Instagram is making update to the way that it ranks content, in order to put more focus on original work.

Does that mean that if you post content from other platforms that you’ll cop a reach penalty on IG?

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

READ FULL ARTICLE

the-worlds-gone-mad-funeral-home-posts-bizarre-ad-showing-lingerie-models-posing-with-coffins

A Russian funeral service has sparked controversy online after posting its latest online advertisements showing semi naked models posing next to, and inside, coffins.

The 42-second clip in question also shows one model posing suggestively inside a casket, before showing another model posing on top of a closed casket while holding a sign with the company’s logo.

Naturally people online are up in arms over the ads, with comments on the Instagram and TikTok posts ranging from the outraged, to the absolute befuddled.

By Vincent Dwyer
bandt.com.au

Honeyweb are your local social marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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