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Honeyweb Blog / Design / Branding

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Why Your Company Must Use Social Media to Build its Employer Brand [Infographic]

Employer branding is a key component to attracting the right staff

Given the widespread usage of social platforms, social media is a key medium for boosting your employer brand.

Beyond marketing to your potential customers, your business' social media presence can also act as a powerful signal of what it's like to work for your company.

By Todd Kunsman
socialmediatoday.com

Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.

Why Your Company Must Use Social Media to Build its Employer Brand [Infographic]

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4 Simple Tips to Encourage Employee Participation in Brand Building

Marketing is a discipline that is in constant flux

Whether due to new platforms or software, consumer shifts or any other range of updates.

Consumer trust is at an all-time low, with people tuning out the constant stream of ads presented to them. 

By Lucy Rendler-Kaplan
socialmediatoday.com

Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.

4 Simple Tips to Encourage Employee Participation in Brand Building

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Aligning the Brand with the Value Proposition Is the Most Powerful Way to Create Value Momentum

Do you have a favorite clothing store?

Is there a special coffee shop where you go to relax or meet a friend?

Flint McGlaughlin walks through a systematic approach for linking the value proposition argument to the execution of the branding strategy. 

By Linda Johnson
marketingexperiments.com

Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.

Aligning the Brand with the Value Proposition Is the Most Powerful Way to Create Value Momentum

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5 Keys to Building a Strong Brand Reputation in Search

Warren Buffett once said that it can take twenty years to build a reputation, and just five minutes to ruin it.

That’s why it's essential to protect your brand awareness at all cost. 

Here are some key brand awareness and management tips to help improve your online marketing performance.

By Irina Weber
socialmediatoday.com

Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.

5 Keys to Building a Strong Brand Reputation in Search

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3 Tips to Bring Your Rebrand to Life on Social

Re-branding can be a great way to reinvigorate your brand for the digital era, and boost your results.

Some companies, have seen a huge increases in followers and engagement when adopting a reimagined approach to social media thanks to a brand redesign.

But there are some things you need to keep in mind.

By Becky Brooks
socialmediatoday.com

Honeyweb are your local re-brand marketing experts, contact us to discover how we can help your business.

3 Tips to Bring Your Rebrand to Life on Social

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Facebook Highlights Page Stories in Feed Separate Panel, Expanding Opportunity for Brand Exposure

Facebook Stories may not have taken off the way Stories have on Instagram, but it is slowly gaining momentum. 

The platform continues to test out new ways to promote Facebook Stories, and boost interest in the option.

And this new test could be of particular interest from a brand promotion perspective.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Facebook Highlights Page Stories in Feed Separate Panel, Expanding Opportunity for Brand Exposure

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New Study Examines How Brand Engagement on Social Influences Purchase Behavior

Glean more insight how social media users from across the U.S. interact with brands on social platforms

How those interactions subsequently influence their buying decisions.

In this post, we'll take a look at some of the key highlights from the report.

By Elaine Fogel
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

New Study Examines How Brand Engagement on Social Influences Purchase Behavior

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Steven Hamilton - Honeyweb

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