Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
7 Bold Predictions for Digital Marketing in 2019
It’s that time of year again, folks – time for the annual digital marketing predictions to fill our inboxes just in time for the new year.
Some predictions will be dead on, while others… not so much. Unfortunately, we won’t know if these predictions are any good until this time next year.
That said, it’s not stopping me from making them - here are my thoughts on where we're headed in 2019.
By Chad Pollitt
socialmediatoday.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
Electronics Retailer Unveils One Of The Most Epic Christmas Ads Ever
Forget John Lewis and Elton – ladies and gentleman, we have theChristmas ad of 2018, and very possibly one of the best festive spots ever!
And it’s all courtesy of electronics retailer Elkjøp. Never heard of them? Well, it’s only the biggest electronics retailer in Denmark, Finland, Norway and Sweden.
The big budget, four-minute spot is called “To give more” and is the work of Stockholm-based creative agency Nord DDB and centres around a young girl.
By B&T Magazine
bandt.com.au
Honeyweb are your local digital advertising experts, contact us to discover how we can help your business.
Sorrell’s S4 Buys Programmatic Agency MightyHive For $200 Million
Sorrell, who set up S4 weeks after being forced out of WPP following an investigation into allegations of personal misconduct.
“The merger with MightyHive marks an important second strategic step for S4 Capital,” said Sorrell.
“The peanut has now morphed into a coconut, and is growing and ripening.”
By B&T Magazine
bandt.com.au
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
Global Sensation ‘The Teacher’s Pet’ Podcast Leads To Actual Arrest
From The Australian, the podcast began in May of this year and centres on the unsolved disappearance of Northern Beaches mum Lyn Dawson in 1982.
The Teacher’s Pet ascended to the top of the global podcast charts quickly, knocking off local talent in notoriously difficult markets like the US and UK.
It now boasts more than 11.6 million downloads worldwide.
By B&T Magazine
bandt.com.au
Honeyweb are your local podcast marketing experts, contact us to discover how we can help your business.
5 Social Media Marketing Trends That Will Dominate 2019
The world of social media is constantly changing, bringing new trends, ideas, and unspoken rules each year.
In most cases, the changes aren’t sudden or unexpected, but rather gradual and relatively predictable - for example, who was really surprised to see Google + shut down?
In this post, I’ll go through the expected social media trends of 2019.
By Aleh Barysevich
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Sidestepping The Rebranding Trap
Rebranding projects can crack open interesting doors and unleash spirited input.
The practice may often sound like radical surgery when in fact it could be an outpatient procedure.
“Rebranding is a legitimate marketing practice,” says Al Ries, the pioneer of positioning and a marketing consultant.
By Paul Talbot
forbes.com
Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.
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