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Honeyweb Blog / Advertising / Marketing

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

4 quick marketing case studies of brands that found success by taking a different approach

We all want the shortcut. The tricks. The marketing hacks.

But sometimes when we go down this all-too-tempting path, we wind up at a dead end. 

To give you ideas for challenging the status quo, today we bring you examples from NASCAR, a nonprofit organization, and an ecommerce mattress website.

By Daniel Burstein
marketingsherpa.com

Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

4 quick marketing case studies of brands that found success by taking a different approach

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The Definitive Guide to Video Prospecting

Like everything in the digital world, traditional prospecting is undergoing a big transformation.

Picking up a phone and cold calling (or emailing) is just not as effective as it once was

You need to be smarter both when it comes to which users you’re engaging and what kinds of messages you’re using.

By Oli Bridge
cxl.com

Honeyweb are your local content marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

The Definitive Guide to Video Prospecting

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What is ROAS? How to Maximize your Return on Ad Spend

Advertising is arguably a field for creative folk.

You need a good deal of innovation and out-of-the-box thinking to stand out in today’s competitive business landscape.

But marketers also need to analyze numbers and data to measure the effectiveness of advertising campaigns. 

By Mark Quadros
adespresso.com

Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

What is ROAS? How to Maximize your Return on Ad Spend

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3 quick case studies about improving results by guiding the customer’s perception process

When some marketers hear that word they only think of a website.

And to be sure, landing page design is a crucial element of usability.

To help you do just that, we bring you examples from an in-terminal airport suites service, manufacturer of commercial-grade mowers, and pet gift company.

By Daniel Burstein
marketingsherpa.com

Honeyweb are your local website marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

3 quick case studies about improving results by guiding the customer’s perception process

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How Video is Influencing Consumer Decision-Making in 2021 [Infographic]

In 2021, video continues to be a powerful tool to connect and engage with your customers

But with the majority of brands moving their offerings online, it's no suprise that consumers habits have also changed.

So, where are consumers browsing for now, and is video still influencing their purchase decisions?

By Jess Rozario-Ospino
socialmediatoday.com

Honeyweb are your local video marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

How Video is Influencing Consumer Decision-Making in 2021 [Infographic]

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How To Make Your Next Online Event Stand Out

The COVID-19 pandemic has dramatically changed the way in which events operate.

With in-person attendance still not an option for many, businesses have turned to online events as a way to share information while not risking the safety of anyone involved.

The rise of online events has been an extraordinary success. 

By B&T MAGAZINE
bandt.com.au

Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

How To Make Your Next Online Event Stand Out

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Using YouTube to Grow a Business

Wondering if your business should have a YouTube presence?

Have you tried publishing on YouTube but it hasn’t done anything for your business?

In this article, you’ll learn how to use YouTube videos to grow your business organically.

By Michael Stelzner
socialmediaexaminer.com

Honeyweb are your local video marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Using YouTube to Grow a Business

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