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Honeyweb Blog / Landing Page

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

The Best Landing Page Examples You Gotta Save for Your Swipe File

A polished, professional landing page can improve your conversion rates. 

Pretty simple, right? You’ve probably heard something similar before.

But what the heck does it mean to be “polished” and “professional” on a landing page, anyway?

By Colin Loughran 
unbounce.com

Honeyweb are your local website marketing experts, contact us to discover how we can help your business.

The Best Landing Page Examples You Gotta Save for Your Swipe File

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Research-Backed Landing Page Templates to Scale Up Your Testing Program

Wireframing a landing page from nothing is a painful process.

Working with designers can help, but you’re limited by their experience.

Using a swipe file can help too, but how do you really know if those pages that look so nice in your file performed well? 

By marketingsherpa
marketingsherpa.com

Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

Research-Backed Landing Page Templates to Scale Up Your Testing Program

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The Best Landing Page Designs to Inspire Your Next Layout

Does beauty matter? Well, when it comes to landing page design, it can definitely influence how your offer is perceived.

Ultimately, if your landing pages don’t look good—or follow some best-practices—your conversions can suffer.

But first: What are some design best practices?

By Emily Omier 
unbounce.com

Honeyweb are your local website marketing experts, contact us to discover how we can help your business.

The Best Landing Page Designs to Inspire Your Next Layout

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Research-backed Landing Page Template for Your Next Offer Page

Hundreds of different companies in our research services program, we’ve seen significant patterns emerge.

These patterns have led to some helpful tools like our conversion heuristic and our design of experiments planning method.

But they have also led to several page templates we use regularly to achieve wins inside of companies in every industry and of every business model.

By Paul Cheney
marketingexperiments.com

Honeyweb are your local website marketing experts, contact us to discover how we can help your business.

Research-backed Landing Page Template for Your Next Offer Page

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Converting with Extra Copy: 5 Long-Form Landing Page Examples

We all know how effective a short, concise landing page can be.

It’s quick to read and, depending on the offer up for grabs, can convince visitors to purchase or opt-in fast.

For starters, longer pages can provide in-depth info visitors need to make informed decisions, helping you attract more qualified leads from the start. 

By Jennifer Pepper 
unbounce.com

Honeyweb are your local website marketing experts, contact us to discover how we can help your business.

Converting with Extra Copy: 5 Long-Form Landing Page Examples

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Landing Page Optimization: Free worksheet to help you balance segmentation and resources

All things being equal, the more segmented and targeted your landing page is, the higher your conversion rate will be.

Everyone in marketing knows that.

However, the other part of the equation that is rarely talked about — the more segmented and targeted your landing page is, the more resources it will likely take.

By Daniel Burstein
marketingexperiments.com

Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

Landing Page Optimization: Free worksheet to help you balance segmentation and resources

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6 Examples of the Best B2B Landing Pages (and the Secrets to Steal From Them)

B2B products and services can be difficult to fully capture on a landing page—we know from experience.

Whether it’s defining your conversion goal, ordering your page sections, or writing copy that resonates, it’s not always a walk in the park.

Not to mention B2B can involve so many more decision makers you may need to appeal to. 

By Jennifer Pepper 
unbounce.com

Honeyweb are your local website marketing experts, contact us to discover how we can help your business.

6 Examples of the Best B2B Landing Pages (and the Secrets to Steal From Them)

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"Having an email template designed by Honeyweb has been one of the best marketing tools we have implemented into our business. The software is easy to use (an absolute must)! and the response we've gotten from our clients has been great. A lot of positive feedback about the professionalism of our emails. We put off advertising via this medium for so long because we found the whole idea so overwhelming but with Honeyweb it's been easy and really effective"

Susy Giannakis
Beauty at its Best

Steven Hamilton - Honeyweb

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