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Honeyweb Blog / Conversion Centred Design

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

8 crucial conversion optimization lessons from MarketingExperiments videos in 2020

A new year. New hopes. New aspirations. And new marketing goals.

To power you with the insights you need to hit those goals, let’s look back at a four-letter word (well, technically four-number word, but you get the idea) – 2020.

The year 2020 could not be over soon enough for many marketers. Global pandemic. Economic calamity. 

By Daniel Burstein
marketingexperiments.com

Honeyweb are your local conversion marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

8 crucial conversion optimization lessons from MarketingExperiments videos in 2020

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The 2020 State of Conversion Optimization Report

It’s one of our favorite parts of the year!

This is our fifth annual State of Conversion Optimization report. 

What were some of the biggest challenges in 2020?It’s one of our favorite parts of the year! 

By Bud Hennekes
cxl.com

Honeyweb are your local conversion marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

The 2020 State of Conversion Optimization Report

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Visualizing the Conversion Journey

Here is the great struggle in all human relationships.

However, we tend to think other people are like us. This is known as false consensus effect.

Overcoming this cognitive bias – and striving to break down this barrier – is key to successful human relationships.

By Daniel Burstein 
sherpablog.marketingsherpa.com

Honeyweb are your local conversion marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Visualizing the Conversion Journey

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The Conversion Heuristic Analysis: Overcoming the prospect’s perception gap

Some marketers try to discount their way to success.

But sustainable marketing success doesn’t come from endless incentives

Marketers succeed when they are able to help the customer accurately perceive the value in the products and services they sell.

By Daniel Burstein
marketingexperiments.com

Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

The Conversion Heuristic Analysis: Overcoming the prospect’s perception gap

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What’s a good conversion rate for my landing page?

Imagine you’re an ecommerce business using landing pages to sell sweaters for miniature pigs.

Recently, you’ve done a round of A/B testing and tweaked your social ad targeting to reach the hardcore piggy people on Instagram. 

After all your optimization efforts, your landing pages now convert at 3.57%. 

By Colin Loughran 
unbounce.com

Honeyweb are your local conversion marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP 

What’s a good conversion rate for my landing page?

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Use Your Value Prop to Pivot: Conversion optimization to help with marketing amid coronavirus

Even with an NYSE and Nasdaq market selloff, with quarantines, with national emergencies, marketers can use their unique skills to help their companies and clients find the opportunity. 

With marketers across the globe dealing with evolving challenges and working from home

Your thinking on how you can pivot your brand based on its value proposition.

By Linda Johnson
marketingexperiments.com

Honeyweb are your local conversion marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP 

Use Your Value Prop to Pivot: Conversion optimization to help with marketing amid coronavirus

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10 Ways to Increase Your Content Marketing Conversion Rate [Infographic]

Are you looking for ways to improve your content marketing strategy?

Would you like to turn more website visitors into qualified sales leads?

Ion Interactive share 10 landing page ideas you should try in this infographic.

By Mark Walker-Ford
socialmediatoday.com

Honeyweb are your local content marketing experts, contact us to discover how we can help your business.

10 Ways to Increase Your Content Marketing Conversion Rate [Infographic]

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Contact Us

If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!

Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2021 your biggest year yet.

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"We would like to thank Steven and Honeyweb for our fantastic new website and email marketing solution. Having the ability to change content and promotions in-house allows us to keep the site fresh and up to date. Steven really knows his stuff, we have implemented an online marketing strategy rather than just a website. The site has already been a great success and we look forward to working with Honeyweb for many years to come"

Chris Bull
Ecoplus

Steven Hamilton - Honeyweb

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