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Honeyweb Blog / Conversion Centred Design

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

How to Write Effective CTAs on Social Media: A Guide for Marketers

Do you recall the last time you were compelled to sign up for a free one-month trial or download a guide?

That was an effective call to action, or a CTA.

A good CTA can do wonders in the marketing world—it can drive more visitors to your content, generate sales, and increase leads and conversion rates.

A CTA prompts the reader to do something—sign up for a subscription, download an e-book, attend an event, click for more information, and so on.

It’s about providing your reader with an actionable task, most often appearing as a button, in-text link, or an image, answering the question “Now what?”

Thanks to Kaylynn Chong from Hootsuite, you can now learn exactly how to produce effective CTAs, including 13 comprehensive tips on the topic.

Access the full blog post here. Source: Kaylynn Chong

Click here to learn how Honeyweb Online Marketing will create the ideal CTA for your business through Conversion Centred Design. Don't hesitate to contact us today by clicking here

How to Write Effective CTAs on Social Media: A Guide for Marketers

Read the full article

Honeyweb Staff Introductions: Steven Hamilton

Steven Hamilton (Managing Director of Honeyweb Online Marketing Solutions)

Steven is an ex AFL/SANFL professional footballer, having played for the North Melbourne Kangaroos and the North Adelaide Roosters. He played in the successful North Adelaide premiership team in 1991.

Due to injuries, Steven decided to retire from professional football and concentrate on a career in design, illustration and sales.

It was during this time Steven discovered a little thing called the Internet. Instantly seeing its potential, he quickly joined Global Internet Directories as a sales agent and soon excelled, winning the “Australasian Sales Achievement Award for 1997.”

With Steven’s design background, it soon became apparent the majority of websites were being designed by computer experts and lacked the professional appearance produced in traditional media. It was time for this to change, and Steven most certainly achieved this.

Establishing his first online marketing agency in 1998, and Honeyweb PTY LTD in July 2007, Steven has nearly 20 years' experience developing successful online marketing solutions for well over 500 clients.

Steven's favourite quote: “It’s nice to be important, but it’s more important to be nice.”

Honeyweb Staff Introductions: Steven Hamilton

Contact Steven for your online marketing needs

Janet Langley Coaching NEW Website & Testimonial

Janet Langley Coaching (formerly Coaching Worldwide) is a unique organisation that specialises in personal and business coaching 

Honeyweb Online Marketing was proud to design Janet's new and improved website, which has already increased her online traffic and leads.

See how Honeyweb Online Marketing designed and constructed Janet's new website below by clicking the launch button below.

Do you need help designing your business' website? Or simply need to upgrade your current outdated site? 

Click here to learn more about our web design services, which include conversion centred design - a must for optimising your online presence.

What are you waiting for? Let's discuss ideas! Click here to contact our experts today.

Janet Langley Coaching NEW Website & Testimonial

Launch the website

Check out the NEW VARO Rhianne Anderson Property Specialist Timeline Image Designed by Honeyweb Online marketing Solutions

With more than 20 years’ experience in customer service, this smart young sales person is definitely someone you want on your team when it comes to buying and selling real estate in Adelaide.

Rhianne’s confidence, enthusiasm and passion for property  will see her work tirelessly to get the desired results for her clients to make the property buying and selling process as smooth as possible. Rhianne strives to provide exceptional customer service and truly enjoys helping people transition smoothly through life’s milestones and see their desires come to life.

Click here to discover how we can design a social media startegy for your business.

Check out the NEW VARO Rhianne Anderson Property Specialist Timeline Image Designed by Honeyweb Online marketing Solutions

Launch Facebook Page

Facebook Posts 53% Jump In Ad Revenue

Facebook continues to drive home revenue thanks to mobile advertising, with the social media giant recording significant growth during the final quarter of 2016

According to Facebook’s fourth-quarter results, advertising revenue was up a whopping 53 per cent to US$8.63 billion, with mobile advertising accounting for 84 per cent of all ad revenue – up 5 per cent on the previous corresponding period in 2015.

The massive boost in ad revenue drove Facebook’s total revenue for the last quarter of 2016 up 51 per cent to US$8.81 billion.

The results come after a new report found that social platforms such as Facebook generate most of their ad revenue from native advertising, and will continue to dominate overall native ad spending through 2021 – particularly native video ads.

These statistics are a strong indication of how powerful Facebook is in regards to advertising and managing your business' branding.

Read the full article here. Source: Huntley Mitchell

Need assistance promoting your business through Facebook? Click here to see how we can help, or click here to start a conversation with us.

Facebook Posts 53% Jump In Ad Revenue

Read the full article

Check out the NEW Southern Bar & Bistro Landing Page Website Designed & Constructed by Honeyweb Online Marketing

A Great Place to Socialise with Friends & Family while supporting the community.

The Southern Bar Gaming Bistro is owned and operated by The Squash Rackets Association of South Australia.
Operating profits are used to promote and develop squash and racquetball in South Australia.

Click here to learn how we can design a conversion landing page website for your business.

Check out the NEW Southern Bar & Bistro Landing Page Website Designed & Constructed by Honeyweb Online Marketing

Launch Website

The Ideal Image Sizes for Your Social Media Posts: Guidelines for All 6 Major Social Networks

How exactly should your image look so it fits in the News Feed, timeline, or stream?

You’ve got all the great tools to create engaging images for social media. You know what the brain loves about visuals and how to build something beautiful to drive engagement. You’re all set to make something great!

There’s so much to consider in creating great images for social media.

The size and shape, the height, width, and orientation - these are the elements that most influence how an image will appear in a social media stream.

Luckily, Kevan Lee from Bufferapp has the answers on how to create ideal images that show up consistently great in your audience’s timelines.

The differing online platforms any marketer should consider include:

  • Facebook
  • Twitter
  • LinkedIn
  • Google+
  • Pinterest 
  • Instagram

Access the answers to perfecting your social media images here. Source: Kevan Lee

Discover how Honeyweb Online Marketing can successfully manage your business' social media posts here. Don't want to wait? Click here to start a discussion with us now. 

The Ideal Image Sizes for Your Social Media Posts: Guidelines for All 6 Major Social Networks

Read the full article

Contact Us

If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!

Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2020 your biggest year yet.


"I would like to thank you for helping us generate a NEW revenue stream for the club. eZmail is an amazing product... Previously I have not had to work with electronic newsletters and I was quite apprehensive about getting started. I must congratulate you on a wonderful template, the easy step by step guide when putting together a campaign and the final result looks great. The scope for editorial and pictures is generous and easy to work with and there are so many options when putting together an E-newsletter. The feedback from our E-newsletter has been excellent. I have found it easy to sell advertising spots to sponsors and supporters and as mentioned, it is now generating a new positive revenue stream for the club. The quantity of reports that I can pull are very useful for my campaigns, I can see what works and what doesn't and best of all compare campaigns and see if our database is growing, an excellent method to follow up new membership opportunities. Most importantly I thank you for your ongoing support."

Dee Shepard
Sturt Football Club

Steven Hamilton - Honeyweb

Do you want more Sales/Leads & Customers?

We are motivated by what we do and would love the opportunity to discuss some ideas with you.

Contact me direct on 0417 871 661 or click here to start the conversation
Remember, online marketing is targeted, accountable and affordable.