News & Resources

Maximise your online marketing strategy

Contact Us - Let's discuss some ideas

Honeyweb Blog / Conversion Centred Design

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

The Conversion Heuristic Analysis: Overcoming the prospect’s perception gap

Some marketers try to discount their way to success.

But sustainable marketing success doesn’t come from endless incentives

Marketers succeed when they are able to help the customer accurately perceive the value in the products and services they sell.

By Daniel Burstein
marketingexperiments.com

Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

The Conversion Heuristic Analysis: Overcoming the prospect’s perception gap

READ FULL ARTICLE

What’s a good conversion rate for my landing page?

Imagine you’re an ecommerce business using landing pages to sell sweaters for miniature pigs.

Recently, you’ve done a round of A/B testing and tweaked your social ad targeting to reach the hardcore piggy people on Instagram. 

After all your optimization efforts, your landing pages now convert at 3.57%. 

By Colin Loughran 
unbounce.com

Honeyweb are your local conversion marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP 

What’s a good conversion rate for my landing page?

READ FULL ARTICLE

Use Your Value Prop to Pivot: Conversion optimization to help with marketing amid coronavirus

Even with an NYSE and Nasdaq market selloff, with quarantines, with national emergencies, marketers can use their unique skills to help their companies and clients find the opportunity. 

With marketers across the globe dealing with evolving challenges and working from home

Your thinking on how you can pivot your brand based on its value proposition.

By Linda Johnson
marketingexperiments.com

Honeyweb are your local conversion marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP 

Use Your Value Prop to Pivot: Conversion optimization to help with marketing amid coronavirus

READ FULL ARTICLE

10 Ways to Increase Your Content Marketing Conversion Rate [Infographic]

Are you looking for ways to improve your content marketing strategy?

Would you like to turn more website visitors into qualified sales leads?

Ion Interactive share 10 landing page ideas you should try in this infographic.

By Mark Walker-Ford
socialmediatoday.com

Honeyweb are your local content marketing experts, contact us to discover how we can help your business.

10 Ways to Increase Your Content Marketing Conversion Rate [Infographic]

READ FULL ARTICLE

Direct Response Marketing: Everything You Need to Know to Start Converting Today

Think of the giant faces and logos that flash in Times Square.Think  of the commercials that run during the Super Bowl.

These are both great examples of what direct response marketing isn’t, and what a brand awareness marketing strategy is.

If your goal is to convert customers, then don’t worry about having a dollar-draining brand awareness strategy like a Times Square billboard or 18-second, million-dollar slot on Super Bowl Sunday.

By Brad Smith
adespresso.com

Honeyweb are your local social marketing experts, contact us to discover how we can help your business.

Direct Response Marketing: Everything You Need to Know to Start Converting Today

READ FULL ARTICLE

How to Predict Your Customer’s Next Move: 7 steps to building a customer theory

Developing a robust customer theory goes beyond gathering a list of data about your customers.

It represents a holistic understanding of who they are so you can more accurately predict their behavior in the marketplace.

Here are the systematic way for you to pull all the insights from your current data and marketing team to create customer-first marketing that resonates with your customers and increases the probability of conversion.

By Flint McGlaughlin
youtube.com

Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

How to Predict Your Customer’s Next Move: 7 steps to building a customer theory

WATCH VIDEO

The Call-To-Action: Six quick checklists to help the busy marketer improve conversion rate

MECLABS (parent research organization of MarketingSherpa) scientists did a meta-analysis of 150 experiments

To determine six common cognitive conditions in the minds of webpage visitors regarding the call-to-action that hurt conversion.

To help you improve your calls-to-action, here are six interactive PDF checklists that help to mitigate the above negative responses with strategic overcorrection methods.

By MECLABS 
marketingsherpa.com

Honeyweb are your local social marketing experts, contact us to discover how we can help your business.

The Call-To-Action: Six quick checklists to help the busy marketer improve conversion rate

READ FULL ARTICLE

Contact Us

If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!

Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2020 your biggest year yet.

Testimonials

"I’m stoked!! Thanks to you and Trent for everything!"

Rob Whitehead
A&B Industries

Steven Hamilton - Honeyweb

Do you want more Sales/Leads & Customers?

We are motivated by what we do and would love the opportunity to discuss some ideas with you.

Contact me direct on 0417 871 661 or click here to start the conversation
Remember, online marketing is targeted, accountable and affordable.