Honeyweb Blog / Technology
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
OpenAI’s ChatGPT Update Brings Improved Accuracy
OpenAI's ChatGPT gets an update that includes more accurate responses and a new stop button.
OpenAI, the company behind the popular conversational AI model, ChatGPT, has released an update to improve the chatbot’s accuracy.
Following an extended period of downtime on Tuesday, ChatGPT is up and running with a new model.
By Matt G. Southern
searchenginejournal.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
AI Creation Tools Will Change the Way We Create, Engage and Interact in 2023
AI tools are going to have a much bigger influence over many aspects of online communication in 2023, in good ways and bad.
And while everyone’s excited to check out what they might look like in various art styles, and how generative systems can reduce their content creation workload, it is worth noting the various impacts, and how these tools can be of both benefit and detriment in your digital marketing efforts.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Ready for our close up: An updated look and feel for YouTube
We're announcing new design elements and product features coming to YouTube.
YouTube just celebrated its 17th birthday earlier this year and we wondered if it was time to give it a small makeover. So we gathered input from thousands of viewers around the world and heard there was a desire for a cleaner, more lively design that better represents what we’re all about.
By Nate Koechley
YouTube
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Nielsen: Almost 11 Million Aussies Accessed Sport Online In January
The intense heat aside, if there’s one thing the month of January delivers in Australia in spades it’s sport, sport and even more sport.
New data from Nielsen Digital Ratings for the month found that 10.9 million adult Australians consumed online sport content, an increase of 3.7 per cent when compared with the previous year.
Despite more people, the average time per person decreased by 2.8 per cent compared to last year to 1 hour and 38 minutes per person in January 2018.
By B&T MAGAZINE
bandt.com.au
Honeyweb are your local sports marketing content experts, contact us to discover how we can help your business.
Adidas says it’s ditching TV advertising because young people engage with the brand on mobile
Adidas chief executive Kasper Rorsted told CNBC on Wednesday that the sports apparel brand has turned its back on TV advertising.
Rorsted explained the company is looking to boost its ecommerce revenues from €1 billion ($US1.06 billion) in 2016 to €4 billion ($US4.25 billion) by 2020 — and Adidas wants to use digital channels to get there.
By LARA O'REILLY
businessinsider.com.au
More evidence of digital disruption, are you ready to reach where your customers actually are? Contact Us to discover how!
More Evidence of Digital Disruption with Ten placed into administration
TROUBLED free-to-air broadcaster Network Ten has been placed into voluntary administration after its billionaire backers walked away.
The network was widely expected to enter administration today, after it emerged yesterday that Ten shareholders Lachlan Murdoch, Bruce Gordon and James Packer decided against guaranteeing a new $250 million loan to replace the existing $200 million overdraft, which needs to be repaid to Commonwealth Bank in December.
By Frank Chung
news.com.au
Are you still using old advertising methods? Contact Us to discover why online marketing is more cost effective!
Five Ways B2Bs Can Utilise Social Media For Success
B2Bs brand voice is often less playful than our B2Cs counterparts. As a result, our social media strategies have to be even more creative.
Yet, that's not to say being B2B should be boring. Instead, it should encourage users to leverage different and emerging communication methods in order to more deeply engage with their audience.
By Stacey Sayer
socialmediatoday.com
Honeyweb are B2B social media specialists so contact us today to discover more!
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