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Honeyweb Blog / Technology

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

4 Instagram Contest Ideas to Engage Your Followers

Do you want more engagement on your Instagram profile?

Have you considered rewarding your followers with a giveaway?

Instagram contests give people an entertaining reason to interact with and promote your business and products.

Discover four types of Instagram contests that will engage your fans, as provided by Michael Georgiou from Social Media Examiner, such as:

  1. Host a Like-to-Win Contest
  2. Launch a Selfie Contest
  3. Run a Hashtag Contest
  4. Design a Voting Contest

Click here to read the detailed post. Source: Michael Georgiou

Discover how our social media package will ensure your business engages with your Instagram audience by clicking here. Contact us here.

4 Instagram Contest Ideas to Engage Your Followers

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Study: Gen Xers Are More Addicted To Social Media Than Millennials

According to a new Nielsen report, when it comes to social media, Gen X (those aged 35-50) appear to have a great addiction to social media than their younger sibling, Gen Y

The study found the Xs spent an average of 6 hours 58 minutes a week on social media networks, compared with the Ys 6 hours 19 minutes.

Neilsen also discovered that Facebook was the most popular social media platform on smartphones with about 178.2 million unique users in September.

Instagram was next with 91.5 million unique users, followed by Twitter, with 82.2 million unique users.

These figures are indicative of how influential social media truly is, which is definitely an advantage for businesses who are attempting to market their brand online.

Download the full report here. Source: B & T News

Click here to read how we can use social media to enhance your business' online presence, ultimately increasing your online sales. Click here to contact us. 

Study: Gen Xers Are More Addicted To Social Media Than Millennials

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How to Make Your Instagram Account Impressive

Did you know that Instagram has more than 500 million monthly active users?

So how do you go about getting more followers for your business?

For starters, it's important to post more and make sure you understand the network's algorithm.

To lead you to a steady follower growth and increased engagement, Nathan Chan from Entrepreneur has listed three of his best Instagram management tips, consisting of:

  1. Post on Instagram one to three times per day
  2. Understand the Instagram algorithm
  3. Think carefully about your captions

Access the detailed article here. Source: Nathan Chan

Click here to learn more about how we can manage your business' Instagram account and boost your total followers. Contact us here.

How to Make Your Instagram Account Impressive

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6 Essential Tips for Legally Using Images

Images are the new words - we’re all looking for that perfect image, illustration or photograph to use on our website, in our presentation or in another work document 

However, before copying and pasting that image we need to give consideration and possibly undertake research as to whether we have the rights to do so, the copyright permission, or possibly whether we even need to obtain copyright permission.

Here are some starter tips to help you legally use images which will help you select images, research their copyright status, and obtain copyright permissions as necessary.

Using images legally will keep you compliant with copyright law.

Learn the essential tips for legally using images here. Source: Copyrightlaws.com

Need help sourcing images for your website or blog? Contact us here to discuss your enquiries. 

6 Essential Tips for Legally Using Images

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Facebook Posts 53% Jump In Ad Revenue

Facebook continues to drive home revenue thanks to mobile advertising, with the social media giant recording significant growth during the final quarter of 2016

According to Facebook’s fourth-quarter results, advertising revenue was up a whopping 53 per cent to US$8.63 billion, with mobile advertising accounting for 84 per cent of all ad revenue – up 5 per cent on the previous corresponding period in 2015.

The massive boost in ad revenue drove Facebook’s total revenue for the last quarter of 2016 up 51 per cent to US$8.81 billion.

The results come after a new report found that social platforms such as Facebook generate most of their ad revenue from native advertising, and will continue to dominate overall native ad spending through 2021 – particularly native video ads.

These statistics are a strong indication of how powerful Facebook is in regards to advertising and managing your business' branding.

Read the full article here. Source: Huntley Mitchell

Need assistance promoting your business through Facebook? Click here to see how we can help, or click here to start a conversation with us.

Facebook Posts 53% Jump In Ad Revenue

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How to Gain a Massive Following on Instagram: 10 Proven Tactics To Grow Followers and Engagement

It’s an exciting time to get to know Instagram

The popular photo-sharing app is fun, simple and growing - Instagram has more than 300 million daily users and sky-high user engagement levels.

And for marketers, it’s an especially interesting time.

The company just announced that it will open up a set of business tools including new business profiles, analytics and the ability to create ads from posts directly within the app.

Thanks to Courtney Seiter from Bufferapp, we have a list of the best 10 tactics to help you grow a bigger, relevant audience for your business on Instagram, which includes the following:

  1. Post consistently (at least once a day)
  2. Study and load up on quality hashtags
  3. Share user generated content

Read the complete list here. Source: Courtney Seiter

Here at Honeyweb Online Marketing, we are confident in creating genuine customer relationships for your business via social media. Click here to learn how, or here to get in contact with one of our social media experts. 

How to Gain a Massive Following on Instagram: 10 Proven Tactics To Grow Followers and Engagement

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Climbing the Google Ranks: Three Key SEO Tips

There’s no doubt about it: if e-commerce is the industry you are in, then ranking highly on Google is a must

When was the last time you performed a Google search and clicked on the second page of the search results?

In fact, when it comes to online shopping, many people don’t even scroll right down to the bottom of the first page of the search results, which means that in order to remain competitive, you need to be as high up on the search engine rankings as you possibly can get – or at least, rank higher than your competitors.

This being said, it’s one thing to know what you need to do, and quite another to figure out how to do it.

When it comes to improving your site’s ranking on Google, there are three letters you need to know: SEO (Search Engine Optimisation).

Access the full article to learn some valuable new tips to improve your website's SEO here. Source: Michelle Chau

Learn more about how we can manage your site's SEO results through targeted advertising here. Contact us today by clicking here.

Climbing the Google Ranks: Three Key SEO Tips

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Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2019 your biggest year yet.

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