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Honeyweb Blog / Advertising

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

The Evolution of Advertising Over the Past Four Decades [Infographic]

It's difficult to overstate the significance of the media consumption shift over the past 40 years. 

Digital media has quickly gained pace, as the development of mobile technology, and connective tools like social media platforms, has paved the way for a drastic realignment of marketing budgets and approaches.

What was once key strategy, and worked in boosting your messaging, is no longer as effective in the modern age. 

By Irfan Ahmad
socialmediatoday.com

Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

The Evolution of Advertising Over the Past Four Decades [Infographic]

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Clear Marketing Messages: 5 case studies where brands got results by using clarity instead of hype

I started my career as an advertising creative. 

And when it comes to marketing results, it can often payoff for the brand to just be clear to the customer instead of trying to be clever.

To get your creative brain thinking about how you can produce clear marketing messages for your brand and clients, today we bring you the following five quick case studies.

By Daniel Burstein
marketingsherpa.com

Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Clear Marketing Messages: 5 case studies where brands got results by using clarity instead of hype

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Mobile Advertising: a Complete Guide (with strategies and examples)

Investing your ad spend in a strategic mobile advertising campaign can be an effective and profitable digital marketing strategy

No doubt in large part because mobile users spend 71% of their mobile usage time browsing the internet.

So, if you’re looking to get into mobile advertising to optimize your business’s spending, you’re in the right place.

By Mitt Ray
socialmediaexaminer.com

Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Mobile Advertising: a Complete Guide (with strategies and examples)

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Amazing Instagram Stories Examples (With Tips & Tricks to Copy)

Since the launch of Instagram Stories in 2016, the format has taken off among advertisers.

To help you take advantage of the feature, we’ve highlighted 20 of the best Instagram Stories examples that reveal advertising best practices from leading brands.

Never used Instagram Stories ads before? 

By Animalz
adespresso.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP 

Amazing Instagram Stories Examples (With Tips & Tricks to Copy)

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Facebook Publishes New Guide on How Advertisers Should Adjust Their Ad Approaches During COVID-19

The COVID-19 shutdowns across the world have had a huge impact on business, aside from society more broadly.

Millions of people have had to adjust to working from home, some business are totally unable to operate, while many other organizations which are reliant on advertising are still measuring the impacts.

Should you still be trying to advertise and promote amid the unfolding tragedy? 

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook advertising experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP 

Facebook Publishes New Guide on How Advertisers Should Adjust Their Ad Approaches During COVID-19

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Copy-Testing Tools and A/B Testing Strategies to Improve Your Ad Game

You’d be hard-pressed to find a marketing agency or advertising manager who isn’t copy obsessed. 

It’s a simple fact: good copy sells while bad copy derails. And while that’s true, it’s also obvious and unhelpful.

The problem is this: how do we know what copy is working and what copy isn’t? 

By Brad Smith
adespresso.com

Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

Copy-Testing Tools and A/B Testing Strategies to Improve Your Ad Game

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How to Get LinkedIn Leads Without Advertising

Do you need to generate more leads and prospects?

Wondering how to identify and nurture leads organically on LinkedIn?

In this article, you’ll find a three-step plan to develop profitable relationships with people on LinkedIn, without spending any money on ads.

By Marshal Carper
socialmediaexaminer.com

Honeyweb are your local social media advertising experts, contact us to discover how we can help your business.

How to Get LinkedIn Leads Without Advertising

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