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Honeyweb Blog / Ecommerce

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Google Shopping: the Guide your eCommerce Needs To Dominate Google Ads

The 2019 Google shopping benchmarks report discovered that Google Shopping ads grew 29% YoY vs. only 13% for paid search.

This demand is driven by an increase in ad spend by retail marketers and eCommerce businesses.

And, surprisingly, the majority of the spend is not on branded search terms.

By Brad Smith
adespresso.com

Honeyweb are your local eCommerce marketing experts, contact us to discover how we can help your business.

Google Shopping: the Guide your eCommerce Needs To Dominate Google Ads

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How to Set Up a Facebook Ad Funnel for eCommerce Products

Wondering how to sell your eCommerce products with Facebook ads?

Looking for an easy-to-follow Facebook ad funnel you can adapt to your business?

In this article, you’ll find a step-by-step guide for creating a complete Facebook ad funnel that works.

By Tony Christensen
socialmediaexaminer.com

Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

How to Set Up a Facebook Ad Funnel for eCommerce Products

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Ecommerce Guidelines: Images

Proper product display is a key component of a satisfying user experience. 

Great product images can also bring clarity to what the website is offering, and more clarity brings about a higher chance of conversion.

8 guidelines for ecommerce images:

By conversionxl 
conversionxl.com

Honeyweb are your local Ecommerce marketing experts, contact us to discover how we can help your business.

Ecommerce Guidelines: Images

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Ecommerce Guidelines: Homepage

Visual hierarchy is a key principle behind effective ecommerce homepage design.

A strong visual hierarchy helps deliver your message quickly and clearly to potential shoppers. 

These are 12 guidelines will help you succeed with both.

By conversionxl
conversionxl.com

Honeyweb are your local Ecommerce marketing experts, contact us to discover how we can help your business.

Ecommerce Guidelines: Homepage

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Optimizing Ecommerce Experiences: 25 valid ecommerce experiments to ideate your next A/B test

This session is a precursor to Flint McGlaughlin’s keynote at A/B Testing Summit coming up June 12.

Our success as marketers is dependent upon helping people make an observation set that leads them to conclude the product or service we offer is right for them.

So we have to make sure that we provide just enough information to power their decision to purchase.

By Linda Johnson
marketingexperiments.com

Honeyweb are your local Ecommerce marketing experts, contact us to discover how we can help your business.

Optimizing Ecommerce Experiences: 25 valid ecommerce experiments to ideate your next A/B test

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Ecommerce Best Practices in 2019

Best practices are where you should start, not where you should end up.

Still, you can save months of trial-and-error by implementing them.

To be competitive in 2019, how to structure your homepage to how to streamline the checkout process.

By CXL
conversionxl.com

Honeyweb are your local Ecommerce marketing experts, contact us to discover how we can help your business.

Ecommerce Best Practices in 2019

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Ecommerce Content Marketing: Attract, Engage, Close, and Delight Buyers

Ecommerce marketing often focuses on the bottom of the funnel.

Yet the average ecommerce conversion rate is between 1 and 3%. The overwhelming majority of ecommerce site visitors are non-purchasers.

This post highlights ways that ecommerce companies are using content marketing to attract, engage, close, and delight their target audience. 

By Elise Dopson
conversionxl.com

Honeyweb are your local Ecommerce marketing experts, contact us to discover how we can help your business.

Ecommerce Content Marketing: Attract, Engage, Close, and Delight Buyers

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Contact Us

If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!

Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2019 your biggest year yet.

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Sandra Bailetti
Bailetti Sports

Steven Hamilton - Honeyweb

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