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Honeyweb Blog / Social Media Updates

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

New Report Finds Social Media Video Now Sees as Much Consumption Time as Traditional TV

Underlining the rising influence of online content in broader media consumption

A new study conducted by the Consumer Technology Association, has found that US consumers now spend almost as much time streaming videos on social platforms as they do watching traditional TV.

And as you would expect, that trend is even more pronounced among younger consumers.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local content marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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How to Give Your Instagram the Best First Impression [Infographic]

Looking to get more out of your Instagram presence in 2022?

Right now, it’s worth revisiting your platform strategy, and adding in any new guidelines or tweaks to help improve your results, and get more people to tap through on your website links.

And with every social platform adding new features all the time, you do need to re-check your current strategic plan, in order to ensure that you’re keeping up with consumer interests.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

READ FULL ARTICLE

Instagram Publishes 2022 Predictive Trends Report

As part of its broader effort to re-connect with younger audiences, and maintain its position as a key driver of cultural influence

Instagram has published a new predictive trends report for 2022

Which highlights a range of rising movements across various categories to help brands and marketers get a better understanding of key shifts.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

READ FULL ARTICLE

Instagram Shares 3 Tips to Help Build Your Audience [Infographic]

Are you looking for ways to maximize your Instagram efforts this holiday season?

Instagram has provided some quick tips to help, via Lolly Hu, the founder of stationery brand ‘Oh Lolly Day’ which has built a large, engaged audience in the app.

The pointers here are simple, and relatively easy to action – and they just might help drive more engagement and growth for your business. 

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

READ FULL ARTICLE

TikTok Publishes New Holiday Campaign Planning Guide for Marketers

TikTok has published a new guide to help marketers maximize their holiday campaigns

Which outlines key insights into usage trends, critical dates for planning, ad tips, seasonal templates and more.

First off, TikTok includes a range of usage and trend stats which underline the rising influence of the app.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

READ FULL ARTICLE

Facebook Adds New Monetization Tools for Creators, Continues its Battle with Apple Over Fees

Facebook – now Meta - is still not happy with Apple, and its insistence on taking a 30% cut of fan subscriptions, along with any other in-app purchase.

And it’s gradually finding ways to fight back, and help users subvert Apple’s transaction fees.

Its latest element on this front relates to fan subscriptions, and providing new options to ensure that creators get paid their full share of fan money.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

READ FULL ARTICLE

A Quick Guide to Effective Hashtag Use [Infographic]

While they’ve been a part of the social media landscape since pretty much the beginning

Many people still don’t understand the use or value of hashtags, or how to choose the right tags to include in your posts.

Many still hashtag random words (#happy) or create their own custom hashtags within their post text (#IDontLikeHashtags), both of which serve little purpose.

By Emma Wiltshire
socialmediatoday.com

Honeyweb are your local social marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

READ FULL ARTICLE

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