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Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Twitter’s Testing a New Carousel Ad Format for App Install Campaigns

Twitter is once again trying out carousel ads

This time with a new format which would provide those running app install campaigns with the opportunity to add multiple images for context.

Twitter's tried several variations of carousel ads over the years.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Twitter’s Testing a New Carousel Ad Format for App Install Campaigns

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3 Overlooked Ways to Maximize Twitter for Your Business

Hubspot Academy Twitter course which is set to launch in the fall.

Because of this, I've decided to highlight Twitter in this post.

I love the power of Twitter, and in this post I’ll be sharing three overlooked ways to maximize Twitter for your business.

By Dhariana Lozano
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

3 Overlooked Ways to Maximize Twitter for Your Business

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New Pew Research Report Looks at Key Traits and Trends Among Twitter Users

Pew Research has published a new report which looks at key trends and traits among US Twitter users, and how they relate to the wider population.

And the insights, gleaned from a survey of more than 2,791 adult Twitter users, reveal some important points of note for marketers

To start with, according to the data, the majority of Twitter users are 'lurkers' - i.e. they read tweets but don't often post themselves.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

New Pew Research Report Looks at Key Traits and Trends Among Twitter Users

READ FULL ARTICLE

Twitter Provides New Stats and Advice on Video Marketing

If you haven't heard, video is the best performing content type on pretty much every social platform

With the more immersive, engaging visual format proving time and time again to hold more attention, and better communicate brand messaging.

Of course, not everyone has the capacity to create video, but if you can, the stats show you probably should. 

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local video marketing experts, contact us to discover how we can help your business.

Twitter Provides New Stats and Advice on Video Marketing

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Twitter Reports Another Decline in Users, Shifts to Alternate Performance Metric

Twitter has decided that rather than face the ongoing criticism associated with such declines.

It's another mixed result for the network - first off, as noted

Twitter saw a further decline in monthly active users, which it's attributed, at least in part, to its ongoing efforts to remove spammers and bots from its platform. 

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Twitter Reports Another Decline in Users, Shifts to Alternate Performance Metric

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What Businesses Need to Know About Twitter’s New Desktop Layout

You might have recently noticed a new graphic prompt in the sidebar of your Twitter account on desktop.

The graphic is practically exploding with excited, brightly colored emojis, while the copy teases a range of new features. 

So what kinds of features can individuals, and those running Twitter business handles, expect to find?

By Deborah Sweeney
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

What Businesses Need to Know About Twitter’s New Desktop Layout

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Twitter Announces Winners of #BrandBowl 2019

The 2019 Super Bowl is done and dusted, with a lot of varying opinions about the game, the entertainment, Adam Levine's tattoos, etc. 

But the related ad campaigns were once again a key feature - this year, we got a new preview for the next Avengers movie.

But which brands inspired the most tweet engagement and activity? That's what Twitter's #BrandBowl competition is all about.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Twitter Announces Winners of #BrandBowl 2019

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