News & Resources

Maximise your online marketing strategy

Contact Us - Let's discuss some ideas

Honeyweb Blog / Conversion Optimization

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

How to Use Social Media to Increase Your Marketing Conversion

The words “social media conversion optimization” don’t necessarily flow off the tongue.

You’re far more accustomed to hearing “social media engagement” or “social media reach.”

But conversion is the core of all marketing activity, explore how to use social media to increase your marketing conversion.

By Daniel Burstein
marketingsherpa.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

How to Use Social Media to Increase Your Marketing Conversion

READ FULL ARTICLE

3 B2B Conversion Optimization Practices You’ve (Probably) Overlooked

A joint study by Econsultancy and RedEye found that only 28% of companies are satisfied with their conversion rates

While 37% reported they’re either quite dissatisfied or very dissatisfied.

There’s a lot that goes into B2B conversion optimization, and it’s easy to miss a few things.

By Gaurav Sharma 
unbounce.com

Honeyweb are your local conversion marketing experts, contact us to discover how we can help your business.

3 B2B Conversion Optimization Practices You’ve (Probably) Overlooked

READ FULL ARTICLE

CRO Cheat Sheet: Customer thinking guide for conversion rate optimization

All conversion optimization begins with the customer.

Why are some customers leaving your website? Why are others buying? Why are they coming to your website in the first place?

Here is an instant download of the free PDF. Read it for a deeper explanation to help you put this information into action.

By Daniel Burstein
marketingexperiments.com

Honeyweb are your local conversion marketing experts, contact us to discover how we can help your business.

CRO Cheat Sheet: Customer thinking guide for conversion rate optimization

READ FULL ARTICLE

8 considerations to take into account when A/B testing in mobile

In your marketing department or agency, you likely do most of your work on a computer as well.

This can cause a serious disconnect with your customers as you design A/B tests.

Because more than half (52.4% according to Statista) of global internet traffic comes from a mobile device.

By Daniel Burstein
marketingexperiments.com

Honeyweb are your local conversion marketing experts, contact us to discover how we can help your business.

8 considerations to take into account when A/B testing in mobile

READ FULL ARTICLE

6 Ways to Set Up Funnels in Google Analytics

Analyzing the customer journey is pivotal to conversion optimization.

But how do you track user journeys in a way that is digestible, visual, and useful?

With funnels, of course! Funnel tracking in Google Analytics is one of the best ways to identify—in detail—where you’re going wrong.

By Shlomo Trachtenberg
conversionxl.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

6 Ways to Set Up Funnels in Google Analytics

READ FULL ARTICLE

2019 Is the Year of Page Speed. Are You Ready?

Page speed matters.

We’ve been hearing it for years, though any one of us would be forgiven for letting it slide.

Marketers have been busy ensuring content is GDPR compliant. We’ve installed SSL certificates, made sure that our pages are mobile-responsive, and conducted conversion optimization experiments.

By Colin Loughran
unbounce.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

2019 Is the Year of Page Speed. Are You Ready?

READ FULL ARTICLE

20 Conversion Optimization Tips for Zooming Past Your Competition

Conversion optimization (CRO) is one of the most impactful things you can do as a marketer.

I mean, bringing traffic to a website is important (because without traffic you’re designing for an audience of crickets).

But without a cursory understanding of conversion optimization—including research, data-driven hypotheses, a/b tests, and analytical capabilities—you risk making decisions for your website traffic using only gut feel.

By Alex Birkett 
unbounce.com

Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

20 Conversion Optimization Tips for Zooming Past Your Competition

READ FULL ARTICLE

Contact Us

If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!

Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2020 your biggest year yet.

Testimonials

"We are so happy with our new website created by Honeyweb, it is bright and beautiful and exactly what I had in mind for our new business branding. We have had heaps of feedback to say how user friendly it is and how lovely it looks! And what's more, our Google stats say that our bounce rate in January has decreased approx 48% to only 23% now instead of around 45-50% most months before our new site was up. That means that half the people who visited our site actually clicked past the first page and were enticed to look into our website rather than clicking out straight away because the old home page was so boring! We also had Honeyweb build our new eNewsletter, which has also given us some great results. Our first campaign ROI was an amazing 2,000 % Thanks very much Steven, Trent, David and the team!."

Kate & Jason (Snowy) Carter
Hahndorf Farm Barn

Steven Hamilton - Honeyweb

Do you want more Sales/Leads & Customers?

We are motivated by what we do and would love the opportunity to discuss some ideas with you.

Contact me direct on 0417 871 661 or click here to start the conversation
Remember, online marketing is targeted, accountable and affordable.