Honeyweb Blog / Conversion Optimization
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
8 considerations to take into account when A/B testing in mobile
In your marketing department or agency, you likely do most of your work on a computer as well.
This can cause a serious disconnect with your customers as you design A/B tests.
Because more than half (52.4% according to Statista) of global internet traffic comes from a mobile device.
By Daniel Burstein
marketingexperiments.com
Honeyweb are your local conversion marketing experts, contact us to discover how we can help your business.
6 Ways to Set Up Funnels in Google Analytics
Analyzing the customer journey is pivotal to conversion optimization.
But how do you track user journeys in a way that is digestible, visual, and useful?
With funnels, of course! Funnel tracking in Google Analytics is one of the best ways to identify—in detail—where you’re going wrong.
By Shlomo Trachtenberg
conversionxl.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
2019 Is the Year of Page Speed. Are You Ready?
Page speed matters.
We’ve been hearing it for years, though any one of us would be forgiven for letting it slide.
Marketers have been busy ensuring content is GDPR compliant. We’ve installed SSL certificates, made sure that our pages are mobile-responsive, and conducted conversion optimization experiments.
By Colin Loughran
unbounce.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
20 Conversion Optimization Tips for Zooming Past Your Competition
Conversion optimization (CRO) is one of the most impactful things you can do as a marketer.
I mean, bringing traffic to a website is important (because without traffic you’re designing for an audience of crickets).
But without a cursory understanding of conversion optimization—including research, data-driven hypotheses, a/b tests, and analytical capabilities—you risk making decisions for your website traffic using only gut feel.
By Alex Birkett
unbounce.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
In Conversion Optimization, The Loser Takes It All
Most of us at some point in our lives have experienced that creeping, irrational fear of failure
Of being an imposter in our chosen profession or deemed “a Loser” for not getting something right the first time.
This can often happen to us marketers who work in A/B testing and conversion optimization.
By Jonathon Yates
marketingexperiments.com
Honeyweb are your local Conversion marketing experts, contact us to discover how we can help your business.
How to Run Marketing Experiments The Right Way
You need to run experiments. The one who runs the most experiments wins.
BUT – most marketing experiments are done wrong. What’s missing is hypothesis driven testing across all inter-business disciplines.
Nearly everything we use in our daily lives came about as a direct result of an experiment.
By Peep Laja
conversionxl.com
Honeyweb are your local business marketing experts, contact us to discover how we can help your business.
Check out the NEW ERA Corporation Landing Website Designed & Constructed by Honeyweb Online Marketing Solutions
Robyn is a local investor who has over 20 years of experience helping home owners easily transition to the next phase of their lives.
Era Corporation was established by Robyn to help those who do not wish to sell their home through traditional means, creating what they believe to be a new era in purchasing and selling property.
Honeyweb are your local Landing Page design experts, contact us to discover how we can help your business.
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