Honeyweb Blog / Conversion Centred Design
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
The Ideal Image Sizes for Your Social Media Posts: Guidelines for All 6 Major Social Networks
How exactly should your image look so it fits in the News Feed, timeline, or stream?
You’ve got all the great tools to create engaging images for social media. You know what the brain loves about visuals and how to build something beautiful to drive engagement. You’re all set to make something great!
There’s so much to consider in creating great images for social media.
The size and shape, the height, width, and orientation - these are the elements that most influence how an image will appear in a social media stream.
Luckily, Kevan Lee from Bufferapp has the answers on how to create ideal images that show up consistently great in your audience’s timelines.
The differing online platforms any marketer should consider include:
- Google+
Access the answers to perfecting your social media images here. Source: Kevan Lee
Discover how Honeyweb Online Marketing can successfully manage your business' social media posts here. Don't want to wait? Click here to start a discussion with us now.
The Power of Conversion Centred Design (CCD)
To be considered a serious competitor in today’s business market, CCD is not only an advantage – but a necessity
So, what is Conversion Centred Design? (CCD)
CCD is a discipline targeted specifically at designing experiences which achieve business goals. Through CCD, users are directed to complete one specific, desired action as a result of a mixture of persuasive design and psychological triggers. CCD ensures you convert more of your website visitors into sales, leads and customers.
How to Get Actionable Data from Google Analytics in 10 Minutes
It’s no secret Google Analytics has been a marketing hit world wide
There aren’t many free, intuitive programs that give you the kind of super-valuable information that Google Analytics (GA) does.
Marketing experts all over the world love GA too.
Some marketers use nothing else but GA to track their numbers and they are insanely successful with it.
But, GA can be a bit confusing, especially if you’re new to it.
It’s biggest upsides is also one of its biggest downsides: tonnes and tonnes of information!
Unless you’ve been using GA for a long time, you might be asking yourself “What exactly should I be looking at?”
Fortunately, Neil Patel has put together a guide on how to get actionable data from GA in 10 minutes or less.
Click here to read the full guide. Source: Neil Patel
Contact Honeyweb Marketing here to learn how we can track your business' numbers and boost its performance.
50 Easy Ways to Drive Traffic To Your Website
More website traffic is always a good thing - and most online marketing strategies do revolve around building traffic to your site.
However, it’s sometimes challenging to come up with new ideas to boost your site’s traffic.
Luckily, Jayson Demers from Entrepreneur has devised a list of 50 easy strategies to try, to increase your website traffic so you'll hopefully never run out of ideas.
The following is a small sample of Jayson's tips:
- Display ads
- Paid search ads
- Social media ads
- Link your website from your social media profiles
- Promote your content on your social media channels
Click here to read the full 50 strategies in the article. Source: Jayson Demers
Want to drive more traffic to your website and ultimately increase your leads and sales? Don't wait! Contact our team today by clicking here.
Is your website mobile friendly?
Did you know there are almost as many mobile phone users (6.8 billion) as there are people living on the planet (7 billion)?
Have you considered whether your website is mobile user friendly?
Were you aware that Google's search algorithms favour websites that work well on mobile phones?
If not, why not?!
When a website translates well onto a mobile device, more traffic is directed to that business, thus resulting in performance boosts.
The ease of a website's use is often the most important quality a mobile site can have.
Criteria essential for a "mobile friendly" website include text size, line and link spacing and content fitting across the mobile's screen.
Test your website's mobile friendliness with Google here
Click here to speak to the experts today about perfecting your mobile friendly website, and see the benefits prevail.
10 Website Fails Your Business Is Making
A website for your business is no longer a luxury -- it's a necessity.
Although, just because you invested in a website this doesn’t mean it’s going to be immediately effective in connecting with your customers and ultimately improving your sales. While there could be numerous reasons why your website may not be effective, Entrepreneur have provided a lsit of 10 of the most common explanations for website fails:
1. It’s not mobile friendly
2. Contains too much jargon
3. Lacks content
4. Hides essential information
5. Loads too slowly
Click here to read full article and to see the remaining 10 reasons your website may be failing. Source: Entrepreneur
Don't have a website? Or did you read these website fails and find yourself nodding your head in agreeance thinking of your own website? You should speak to us.
Our websites are quality-constructed and built, follow conversion-centred design principles, and integrate the latest psychological research in to their design; which means not only do we help you 'get found' online, but we also help you convert more leads in to sales.
Click here for more information, or click here to get in contact.
Implementing Urgency on eCommerce Product Pages For a 27.1% Lift [Case Study]
You’ve likely read about the effectiveness of urgency before. It’s a commonly used tactic, especially in the eCommerce realm.
This case study shows a specific example of how we got a 27.1% revenue lift by adding urgency to the product page.
Contact Us
If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!
Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2025 your biggest year yet.
Testimonials
"Honeyweb's eZmail email marketing solution allows us to target our marketing to our best customers at a fraction of the cost of traditional marketing techniques. Honeyweb have designed a fantastic email template that is easy to use and we can even track open rates allowing us to gauge the response and it's been fantastic. If you believe customer relationships are important then Honeyweb's eZmail email marketing solution is something you should implement today"
Sandra Bailetti
Bailetti Sports