Honeyweb Blog / Content & Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
5 simple webpage elements that increased engagement and conversion
Every element on your web pages should “earn its keep.”
No dead weight. Nothing added just to placate a director or even an entire division.
To give you ideas for which elements can be most effective on your webpages, read on for examples from a SaaS, manufacturer, and photo site.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local website marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
How the NFL, Dawn Foods, and TeamUp used social media badges, quiz-based ads, and B2B ecommerce
“You are not a true success unless you are helping others be successful,” leadership author and speaker Jon Gordon said.
But that quote applies to far more than how you lead your business internally.
Marketing success comes from helping customers be successful – helping them overcome their pain points and achieve their goals.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
7 ideas and resources for marketers and business leaders to help spark your next great success
We live in uncertain times.
But if you weren’t facing this global uncertainty, I’m sure you would feel it from somewhere else. Your company. Your industry.
So in this article we bring you ideas and resources to help you master these changing times.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
4 Lessons From Successful and Failed Branding Efforts
They say experience is the best teacher.
I say someone else’s experience is an even better teacher — all lessons, no pain.
In this article, you can learn from your peers’ branding triumphs and stumbles.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local brand marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Copywriting: 8 examples of successful marketing copy
No one is a bottomless idea machine.
We all look for inspiration sometimes.
Here are the eight examples of successful marketing copy to help spark new ideas for your next copywriting assignment.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
Mobile Marketing: Since you shouldn’t do pop-ups on mobile devices, here are some other ideas
Google is deprioritizing sites with intrusive, unsolicited modals on mobile.
It’s looking for sites that have a modal that happens after a certain amount of time or scroll distance;
Sites that block the user from seeing the main content before the modal/interstitial; and sites that trick the user into thinking they are looking at the main content, but it’s really a modal.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local mobile marketing experts, contact us to discover how we can help your business.
MarTech Chart: Biggest technology innovation challenges
Technology has become critical to marketing success.
But most marketers are not technologists by trade — they’re creatives, strategists and relationship builders. Simply put, technology does not come natural to them.
Read on to see which challenges loomed the largest, along with advice from your peers about how to overcome these challenges.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local Innovation marketing experts, contact us to discover how we can help your business.
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