Honeyweb Blog / Content & Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
4 Lessons From Successful and Failed Branding Efforts
They say experience is the best teacher.
I say someone else’s experience is an even better teacher — all lessons, no pain.
In this article, you can learn from your peers’ branding triumphs and stumbles.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local brand marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Copywriting: 8 examples of successful marketing copy
No one is a bottomless idea machine.
We all look for inspiration sometimes.
Here are the eight examples of successful marketing copy to help spark new ideas for your next copywriting assignment.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
Mobile Marketing: Since you shouldn’t do pop-ups on mobile devices, here are some other ideas
Google is deprioritizing sites with intrusive, unsolicited modals on mobile.
It’s looking for sites that have a modal that happens after a certain amount of time or scroll distance;
Sites that block the user from seeing the main content before the modal/interstitial; and sites that trick the user into thinking they are looking at the main content, but it’s really a modal.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local mobile marketing experts, contact us to discover how we can help your business.
MarTech Chart: Biggest technology innovation challenges
Technology has become critical to marketing success.
But most marketers are not technologists by trade — they’re creatives, strategists and relationship builders. Simply put, technology does not come natural to them.
Read on to see which challenges loomed the largest, along with advice from your peers about how to overcome these challenges.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local Innovation marketing experts, contact us to discover how we can help your business.
Ecommerce Marketing Chart: Median conversion rates for 25 industries
In our latest chart article, we’re sharing median conversion rates for 25 industries based on responses from 2,912 ecommerce marketers.
In that article, we published average conversion rates.
We had so many questions when we originally published it, we added a Chart Update with more information.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local Ecommerce marketing experts, contact us to discover how we can help your business.
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