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Honeyweb Blog / Marketingsherpa

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Marketing is Teaching: 3 examples of high-performance marketing that worked by educating customer

Marketing gets a bad rap. It’s thought of as trickery. Or a way to scam people.

At its heart, though, effective marketing is teaching.

Read on for examples from an addiction treatment center, an aftermarket engine lubricant, and an over-the-counter probiotic.

By Daniel Burstein
marketingsherpa.com

Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

Marketing is Teaching: 3 examples of high-performance marketing that worked by educating customer

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Landing Pages, Value Prop and Headlines: Your peers’ favorite MarketingSherpa articles of 2019

It’s the time of year to look forward. How can we set ourselves up for success in 2020?

Set the right strategy, the most effective tactics, a gratifying intention?

To help you get off on the right foot, let’s take a glimpse back at your peers’ favorite MarketingSherpa articles of 2019.

By Daniel Burstein
marketingsherpa.com

Honeyweb are your local website marketing experts, contact us to discover how we can help your business.

Landing Pages, Value Prop and Headlines: Your peers’ favorite MarketingSherpa articles of 2019

READ FULL ARTICLE

Marketing Budget Chart: Is budget size the real challenge? Or is it how you allocate your budget?

When we surveyed marketers about their top challenges, we heard a consistent refrain. 

Budgets were among the top challenges. Year after year. For all different types of marketers.

But this (perhaps) provocative article shows that marketing number in context of the business as a whole.

By Daniel Burstein
marketingsherpa.com

Honeyweb are your local business marketing experts, contact us to discover how we can help your business.

Marketing Budget Chart: Is budget size the real challenge? Or is it how you allocate your budget?

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MarketingSherpa Landing Page Handbook: How to raise conversions – data & design guidelines

The MarketingSherpa Landing Page Handbook is one of the most popular resources we have offered in 20 years of publishing.

So we dug into our archives and are now offering this handbook free to you, the MarketingSherpa reader. 

Here is some of our favorite information from the handbook:

By Ken Molay
meclabs.com

Honeyweb are your local conversion marketing experts, contact us to discover how we can help your business.

MarketingSherpa Landing Page Handbook: How to raise conversions – data & design guidelines

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MarketingSherpa Podcast #5: 10 things should think about before you do your next website redesign

Education is the ability to use other people’s experiences (mistakes) to avoid making your own mistakes.

We prep you for avoiding some serious potholes on your journey while taking on that biggest of digital marketing projects — a website redesign.

You can listen to this episode in whichever way is most convenient for you.

By Daniel Burstein
sherpablog.marketingsherpa.com

Honeyweb are your local website marketing experts, contact us to discover how we can help your business.

MarketingSherpa Podcast #5: 10 things should think about before you do your next website redesign

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Most Popular MarketingSherpa Articles of 2018: Get more leads and beat the competition

Busy marketers rarely have time for reflection.

But this is the time of year we tend to look back as a society and see what we can learn from the previous year.

To help you improve your marketing in 2019, let’s take a look at the most popular MarketingSherpa articles of 2018.

By Daniel Burstein
marketingsherpa.com

Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

Most Popular MarketingSherpa Articles of 2018: Get more leads and beat the competition

READ FULL ARTICLE

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