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Honeyweb Blog / Google Ads

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

How To Write The Best Google Ads Copy & Back It Up on Landing Pages

Crafting strong ad copy on Google Ads isn’t hard, but to do it right, we have to flex both art and science muscles.

We’re only given a small number of characters on search engine results pages (SERPs), so we have to make them count.

When writing copy, it’s important to think about the experience your visitor is having from query, to ad copy, to landing page.

By Michelle Morgan
unbounce.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

How To Write The Best Google Ads Copy & Back It Up on Landing Pages

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Google Ads Experts Tips: 9 Smart Ways to be Ahead of the Game in 2019

Google Ads, formerly known as Google AdWords, has changed dramatically in the last yearalone.

PPC tactics and consumer behavior are changing fast in the 21st century and Google is matching those needs.

Here are nine expert tips to get ahead of the game for Google Ads success in the coming year.

By Jose Angelo Gallegos
socialmediatoday.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

Google Ads Experts Tips: 9 Smart Ways to be Ahead of the Game in 2019

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How to Get Google Ads Certification: A Step-by-Step Guide

Google Ads certification is an important credential for marketers.

It is one of the few standardized ways to prove a certain level of knowledge or topical relevance.

While it isn’t an exclusive badge, it requires a certain level of work learning the concepts or experience in day-to-day Google Ads use to attain.

By Corey Morris
searchenginejournal.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

How to Get Google Ads Certification: A Step-by-Step Guide

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5 Google Ads Mistakes That Can Kill Your Budget In 2019

Google Ads can be a success with low-budgets.

Even just a few bucks a day can get campaigns going. It’s very easy to limit your budget at a specific, set number, like $500 a month.

And in doing so, Google won’t spend over it. But that doesn’t mean your budget is being utilized properly.

By Brad Smith
adespresso.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

5 Google Ads Mistakes That Can Kill Your Budget In 2019

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Quick Ways to Make Your Google Ads Stand Out from the Competition

Google Ads amounts to billions of dollars in revenue for the search engine giant, but what about your revenue?

Standing out in this competitive—and, let’s face it, cluttered—environment can be a huge challenge for advertisers, especially if they’re just starting out. 

As we enter the 2018 holiday season, it’s the right time to take a good, hard look at your stale ads. It’s time to breathe some new life into them.

By Ryan Gould 
unbounce.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

Quick Ways to Make Your Google Ads Stand Out from the Competition

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Mobile Marketing: Since you shouldn’t do pop-ups on mobile devices, here are some other ideas

Google is deprioritizing sites with intrusive, unsolicited modals on mobile.

It’s looking for sites that have a modal that happens after a certain amount of time or scroll distance;

Sites that block the user from seeing the main content before the modal/interstitial; and sites that trick the user into thinking they are looking at the main content, but it’s really a modal.

By Daniel Burstein
marketingsherpa.com

Honeyweb are your local mobile marketing experts, contact us to discover how we can help your business.

Mobile Marketing: Since you shouldn’t do pop-ups on mobile devices, here are some other ideas

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3 Advanced Google Ads Tactics Guaranteed to Boost Performance

Top Google Ads performers are making far beyond the average 2-1 return on investment.

And they aren’t doing it by some fancy growth hacking methodology that some guru on Twitter is spouting.

They do it through advanced Google Ads Tactics that take time and effort to establish and capitalize from.

By Brad Smith
adespresso.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

3 Advanced Google Ads Tactics Guaranteed to Boost Performance

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