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Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

12 SEO Goals for 2019: Ideas That Will Inspire You

It’s a new year, which brings new goals and a lot of reflection.

As 2019 kicks off, it’s time to consider your SEO goals — whether those are for you personally, as an SEO professional, or goals you have for projects.

Therefore, not only will you see some of my SEO goals for 2019 weaved into this article, you will also see a compilation of goals from SEO professionals around the globe.

By Mindy Weinstein
searchenginejournal.com

Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

12 SEO Goals for 2019: Ideas That Will Inspire You

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How To Write The Best Google Ads Copy & Back It Up on Landing Pages

Crafting strong ad copy on Google Ads isn’t hard, but to do it right, we have to flex both art and science muscles.

We’re only given a small number of characters on search engine results pages (SERPs), so we have to make them count.

When writing copy, it’s important to think about the experience your visitor is having from query, to ad copy, to landing page.

By Michelle Morgan
unbounce.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

How To Write The Best Google Ads Copy & Back It Up on Landing Pages

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A Small Business Owner’s Guide to SEO

You’re a small business owner.

You started a company to do what you love and now you find yourself wading through tasks that have nothing to do with it.

We’ll be looking at some of the top principles of SEO that every small business owner should be aware of.

By Dave Davies
searchenginejournal.com

Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

A Small Business Owner’s Guide to SEO

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Top 25 Local Search Ranking Signals You Need to Know

Getting a local business to rank well in search results has never been more difficult.

There is also Google’s Local Pack, which pushes down the first website search result below the fold.

This section has been cut down from seven businesses and may also contain ads, as evidenced in this screenshot:

By Kevin Rowe
searchenginejournal.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

Top 25 Local Search Ranking Signals You Need to Know

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Do Exact Match Domains Still Work Anymore?

Exact match domains (EMDs) were once incredibly valuable.

EMDs (domain names that precisely match a search query that will likely drive traffic to your website) tended to rank well.

But what about now? Do exact match domains still work?

By Winston Burton
searchenginejournal.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

Do Exact Match Domains Still Work Anymore?

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How to Get a Google Analytics Certification (& Is It Really Worth It?)

Google Analytics is well known as the most widely used analytic software on the market, and has been for some time.

Many businesses, big and small, use Google Analytics to assess and improve their marketing strategies in order to make the most of their investments.

You don’t have to be certified in Google Analytics in order to use the program, however.

By Adam Heitzman
searchenginejournal.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

How to Get a Google Analytics Certification (& Is It Really Worth It?)

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5 Google Ads Mistakes That Can Kill Your Budget In 2019

Google Ads can be a success with low-budgets.

Even just a few bucks a day can get campaigns going. It’s very easy to limit your budget at a specific, set number, like $500 a month.

And in doing so, Google won’t spend over it. But that doesn’t mean your budget is being utilized properly.

By Brad Smith
adespresso.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

5 Google Ads Mistakes That Can Kill Your Budget In 2019

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Testimonials

"A huge ‘thankyou' to the team at ‘honeyweb' for the Leicester's amazing new website and ezmail marketing. We had an extremely out of date website which was very time consuming to manage, so we needed a fresh new look and that's exactly what honeyweb created! From initial contact, everyone put in 110% to create exactly what we needed, a modern, stylish and easy to navigate website with more efficient marketing solutions. Everyone was committed to the development of our business. Honeyweb's techie" Trent was always available and happy to answer all of our questions. This professional yet individual approach gave us assurance we would be happy with the end result and it has certainly surpassed our expectations! From the very creative and attractive design of the site, through to our new ability to connect with customers and track their interest online, everything has been well explained and is definitely user friendly! Creating our first new campaign through ezmail was quick, simple and looked fantastic! The positive feedback from our customers and amount of unique hits on our new website is a remarkable transformation!""

Ian, Nathan, Nat & Tanya
The Earl of Leicester

Steven Hamilton - Honeyweb

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