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Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

SEO Competitive Analysis: The Definitive Guide

Competition is a healthy part of every industry.

Determining how to one-up your competitors in search is no different.

In this guide, we’ll run through eight best practice tips that will help you identify your top competitors, discover why they’re outranking you, and explore what you can do about it.

By Aleh Barysevich
searchenginejournal.com

Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

SEO Competitive Analysis: The Definitive Guide

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How to Compete in the Local Search Space

Google has recently made some changes in the local search space.

To succeed in the local search, you need to focus more on getting featured in Google.

Here are some tips and tricks on how to improve your local search rankings within Google features.

By Irina Weber
infusionsoft.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

How to Compete in the Local Search Space

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5 Bad SEO Content Tactics You Should Have Abandoned Already

Bad SEO content is comparable to a bunch of cockroaches invading a house.

They. Just. Won’t. Die. They’re hard to find and easy to miss. When you do see one, it scuttles out of sight before you can do anything about it.

And, if you let the problem get out of hand… Take a look at a few important facets influencing modern SEO

By Julia McCoy
searchenginejournal.com

Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

5 Bad SEO Content Tactics You Should Have Abandoned Already

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3 Ways to Automate Google Ads Without Knowing How to Code

“The machines are coming, the machines are coming!” …

the tricorn-hat-clad PPC practitioner shouted as he sprinted up the idealogical tower of his web browser to ring the great bell of Twitter to warn the ignorant of impending invasion.

Silly mental image? Yup, so is the concern that automation is always something to be feared when it comes to PPC management.

By Kirk Williams
searchenginejournal.com

Honeyweb are your local Google advertising experts, contact us to discover how we can help your business.

3 Ways to Automate Google Ads Without Knowing How to Code

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Google Search on Android Loads Repeated Searches Twice as Fast

Google’s search results on Android now use a web browser technology called Service Worker to cache repeated searches.

By utilizing Service Worker, repeated search results now load twice as fast.

VentureBeat reports that Google shared this information at Pluralsight Live in Salt Lake City, Utah.

By Matt Southern
searchenginejournal.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

Google Search on Android Loads Repeated Searches Twice as Fast

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3 Creative Uses of Google Image Search to Boost Traffic & Acquire Links

Google Image Search gets no love in comparison to the Google search network.

We want better rankings. We have to beat that competitor into Position 3 or 2.

Optimizing metadata and looking to improve CTR are of top importance while images get left in the dust.

By Brad Smith
searchenginejournal.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

3 Creative Uses of Google Image Search to Boost Traffic & Acquire Links

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Why Author Reputation Matters More Than Ever for Search

Google is famous for experimenting with new features in search, and just as famous for abruptly and unceremoniously killing them.

The examples are legion. Remember the personalized vs. global search toggle? Or in-depth articles? (The latter still exists, but has become almost invisible in the SERPs.)

One of the longest-lasting of those “Google giveth; Google taketh away” experiments was Google Authorship.

By Mark Traphagen
searchenginejournal.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

Why Author Reputation Matters More Than Ever for Search

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