Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
5 Tips for Incorporating Video into Your Social Media Strategy
With people watching more video than ever online, it makes sense for brands to consider how they too can incorporate video into their messaging, and align with broader consumption trends.
Videos can be a great way to show off your product, highlight your personality and connect with your audience.
If you’ve been thinking about creating videos for your social media strategy, here are a handful of my top tips on how to do it.
By Dhariana Lozano
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
12 Steps for Conducting a Successful Social Media Audit
A social media audit is equivalent to a marketing health and wellness check-up.
It’s an opportunity to proactively check the vitals, DNA, circulation, deficiencies, activity levels of your social media efforts.
Auditing the performance and outcome of your social media marketing gives insights on how your brand compares to the size, weight, reach and influence.
By Lisa Buyer
searchenginejournal.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
20 Killer Marketing Strategies for Small Businesses
Every small business is unique.
If you want to grow, you need a strategy that fits your needs, and is appropriate for the level of resources you have. All of these strategies, if followed, will help your small business grow in incredible ways.
Some you’ll want to put into practice right away, and others may well come in handy somewhere down the line.
By Nabeena Mali
appinstitute.com
Honeyweb are your local marketing strategy experts, contact us to discover how we can help your business.
3 Low-Cost Video Tools for Social Media Marketers
Need to do more marketing with video?
Looking for video tools that are easy to use?
In this article, you’ll discover three tools to quickly and easily create polished, eye-catching videos for social media.
By Alessandro Bogliari
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Are You Getting Ready for Sales Season?
Are you getting ready for Sales Seasons or are you still enjoying the summer holiday season?
Have you started mapping out your Black Friday bargains and your Christmas shipping schedules?
Well, if you didn’t yet, it’s time to start NOW.
By Ana Gotter
adespresso.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Google Lets Advertisers Add a Third Headline to Text Ads
Google is letting advertisers add an additional headline and description to text ads.
In total, text ads can now have up to three headlines and two descriptions.
Google has also expanded the number of characters in a description to 90 characters. This means text ads can now contain as many characters as responsive search ads.
By Matt Southern
searchenginejournal.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
5 Ways That Facebook Groups Can Help Marketers Thrive
With changes to Facebook's News Feed shrinking organic reach to minuscule levels, it's clear that marketers need to diversify their approach in order to offset traffic losses and better protect against future updates.
And while paying for Facebook ads is always an option (one that you should be using, I must add), it may also be too expensive for companies who are struggling with a small budget.
Luckily, there is a lower-cost, engagement-driving alternative: Facebook Groups.
By Larry Kim
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
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