Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Why Social Media Is The Driver Of Millennials’ Shopping Choices
In this post, US blogger and owner of HowToCreateABlog.org, Jimmy Rohampton, says if you want to understand the Millennial brain, you need to check out their addiction to social media first. This article first appeared on Forbes.com
This article is written in the context of the US market. Millennials are a truly unique generation. Their lives are completely integrated into the tech world, making platforms like social media a prime opportunity for marketers to reach them. That said, they’re also very price conscious.
By B&T Magazine
bandt.com.au
Honeyweb are your Local Social Media Management experts, contact us today to discuss our affordable packages.
5 Influencer Marketing Trends to Prepare For in 2017
In 2016, 86% of marketers used influencer marketing in some capacity, 94% of whom found it effective, according to a recent Linqia survey of 170 marketers.
As a result, marketers are doubling down on their influencer marketing efforts in 2017, increasing their budgets to include the tactic as a strategic piece of their overall marketing mix.
By Maria Sipka
socialmediatoday.com
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International SEO: It’s Not About YOU
Most posts on international SEO will delve into the technical differences that you need to put into place to succeed outside of your primary market.
Many authors and bloggers have written extensively on how to structure multi-location and language sites, how to translate content, and what sort of branding to use.
If you're serious about competing in today's digital market place, please take the time to read the research then check out our work and see what our clients are saying about us.
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10 Benefits of Social Media for Business
There was a time when social media was considered by some as a passing fad.
Something that “the kids” were using that businesses could never really benefit from. Over time, the skeptics were proved wrong. There are over 3 billion internet users—and over 2 billion of them have active social media accounts. Popular social platforms have become marketing giants, offering businesses valuable data about their customers and a (mostly) free way to reach them. The jury has spoken: social media for business is no longer optional.
By Emily Copp
blog.hootsuite.com
Honeyweb isn’t just a specialist Adelaide Web Design agency. We're an evidence based online marketing agency offering a complete online marketing solution with a focus on performance.
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Building a Social Media Presence from Scratch
Are you a brand new organization? Or do you have a brand new initiative that needs its own digital presence?
There are a lot of reasons that you might be starting your social media presence from scratch, and the work may seem daunting.
By Jeff Rum
socialmediatoday.com
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Infographic: 90% Of Aussie Shoppers Transact With Three Or Less Brands Online
A new study by the Commonwealth Bank has found that 90 per cent of Australians who shop online interact with three or less brands and while many retailers are increasing their spend on tech (43 per cent), only 11 per cent are increasing their investment in mobile.
The report, titled Comm Bank Retail Insights, was based on the data of 500 local retailers and some $3 billion worth of online spend. You can read the full report here.
B&T Magazine
bandt.com.au
Honeyweb are your Local eCommerce experts, contact us and let's get you selling online.
6 Tips to Help You Rise Above the Noise in Social Media
As someone that works in social media, we often hear how “noisy” it is.
Naturally what follows next is people wondering how to cut through that, how to get heard in a social media atmosphere that more people are delving into each day with their own messaging.
Personally, I don’t find social media to be noisy - if you're analyzing your data and joining the communities you truly fit into, as well as spending the most time in the communities where you want to be heard, you won’t find it noisy at all.
By Lucy Rendler-Kaplan
socialmediatoday.com
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