Honeyweb Blog / Social Media Performance
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
The 2017 Social Media Image Sizes Guide
Social media platforms are forever changing the image sizes and formats, so to keep you all updated I have re-created the 2016 social media image sizes cheat sheet and updated it to 2017.
The need for strong social media presence has soared in 2016 and will only increase in prominence in 2017. This is why you really need to keep up to speed with your business / brand / personal profiles, and to optimize them with the right images to represent you!
Honeyweb are your local social media management expers, so contact us today and let's get social.
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ABC Lateline: Designer reveals the secrets behind the most addictive apps
Ever wondered why you spend so much time in front of a screen? A compelling study by American author Adam Alter reveals how apps are designed to hook us in and ultimately change human behaviours. Michael Vincent takes a look inside the mind of an app designer.
Australian men unlock their phones 45 almost 46 times a day. Australian women 42 times. 28 per cent of entire phone time for an Australian is spent on Facebook from our data. The second largest is usually an internet browser which is generic.
Australian Broadcasting Corporation
Reporter: Michael Vincent
Why Social Media Is The Driver Of Millennials’ Shopping Choices
In this post, US blogger and owner of HowToCreateABlog.org, Jimmy Rohampton, says if you want to understand the Millennial brain, you need to check out their addiction to social media first. This article first appeared on Forbes.com
This article is written in the context of the US market. Millennials are a truly unique generation. Their lives are completely integrated into the tech world, making platforms like social media a prime opportunity for marketers to reach them. That said, they’re also very price conscious.
By B&T Magazine
Honeyweb are your Local Social Media Management experts, contact us today to discuss our affordable packages.
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McDonald’s #downunderbigmac campaign reaches just 15 social media users: Is the hashtag dead?
A McDonald’s Australia social media campaign has failed to gain any traction, after the fast food giant suggested Australians eat their burgers upside down.
The campaign encouraged Aussies to flip their Big Macs over and eat them from the bottom up, claiming the burger has so many local ingredients the only way to make it more Australian would be to “flip it down under”.
The campaign ran across the week of Australia Day and is still ongoing at the time of publication. Diners were encouraged to use the hashtag #downunderbigmac, which, as Mumbrella has highlighted had been very sparsely used.
In a column published yesterday, Mumbrella noted the hashtag had been used four times on Twitter, twice on Instagram, and not at all on Facebook.
One day later, the hashtag has appeared an additional five times on Twitter, two more times on Instagram, and twice on Facebook, both times sharing Mumbrella’s post.
Rest assured your business' hashtags are in good hands with Honeyweb Online Marketing. Contact us here so we can maximise your opportunities through specific, individualised marketing strategies.
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5 Underrated Social Media Tasks to Complete Every Day
Wherever you turn, there are social media marketing best practice guides telling you what to do, when to do it, and where to do it.
These recommendations are often sound advice, but they’re also missing some of the most underrated activities you can do to boost your performance.
The following simple, daily tasks, can deliver big benefits for your brand.
by Annaliese Henwood
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How to Optimize Social Ads for Every Stage of the Buying Funnel
Wondering how to successfully target buyers at every stage of the sales process?
Mapping your buyer personas and testing your creatives let you deliver ads that speak to a buyer’s immediate needs and concerns, resulting in higher conversions.
In this article, you’ll discover how to serve optimized social media ads that generate sales from all of your customers.
By Marcela De Vivo
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5 New (Pre-Christmas) Social Platform Features Updates You Need to Know About
Even as we head into the final days before the holiday break for most, the major social platforms are still releasing new tests and updates, with the arrival of Facebook’s new Messenger group video chats, live-streaming direct from tweets and the ability to save posts on Instagram. Of course, not all of these updates are major, not every one will have an impact on your strategy. But then again, impact is relative - what’s minor to you and your business could be huge to someone else.
As part of our ongoing effort to provide you with the best coverage of the latest social media news and insights, we feel it’s important to cover all of these updates and tests - but sometimes they’re not worthy of a their own individual post.
By Andrew Hutchinson
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Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2021 your biggest year yet.
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