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Honeyweb Blog / Search Engine Advertising

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Is your SEO program working? Here’s how to tell

It’s common knowledge today that if you want to increase website traffic, you should be implementing an SEO campaign.

However, the execution of an SEO campaign is really only one part of it. What’s the point of investing in an SEO program if you have no idea how it’s performing?

By Nick Stamoulis
brickmarketing.com

Whether you're ready to commit to a complete solution now or you'd rather do things in stages, we are ready to discuss your ideas and tailor a solution to your requirements.
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Is your SEO program working? Here’s how to tell

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Googlebot Crawl Budget Explained by Google’s Gary Illyes

“Crawl budget” is a term that gets thrown around a lot by SEOs without a clear definition of what it means.

In fact, Google itself doesn’t have a single term for defining what crawl budget stands for.

It’s loaded term made up of a lot moving parts. That’s why Gary Illyes, a Google Webmaster Trends Analyst, put together a fairly lengthy explainer on what crawl budget is and what it means for Googlebot.

By Gary Illyes
searchenginejournal.com

Feel free to contact us with any enquiry you may have about Honeyweb and our products and services.

Googlebot Crawl Budget Explained by Google’s Gary Illyes

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International SEO: It’s Not About YOU

Most posts on international SEO will delve into the technical differences that you need to put into place to succeed outside of your primary market.

Many authors and bloggers have written extensively on how to structure multi-location and language sites, how to translate content, and what sort of branding to use.

If you're serious about competing in today's digital market place, please take the time to read the research then check out our work and see what our clients are saying about us.
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International SEO: It’s Not About YOU

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11 Google Tricks That Will Change the Way You Search

Google Search's learning curve is an odd one

You use it every day, but still all you know is how to search. But the search engine has plenty of tricks up its sleeve.

Here's three of the most useful Google search tricks, from basic tips to new features just recently released:

  1. Use quotes to search for an exact phrase
  2. Use an asterisk within quotes to specify unknown or variable words
  3. Use the minus sign to eliminate results containing certain words

Read the full list here. Source: Jack Linshi 

Need help with your online marketing strategies? Click here to contact us today to discuss ideas!

11 Google Tricks That Will Change the Way You Search

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Do These Things Regularly for SEO Success

The key to achieving SEO success and maintaining SEO success is to keep at it regularly.

It’s not the sort of campaign that you can turn off and turn back on, expecting to be right where you left off. If you take any time off from SEO work it will likely coincide with a gradual dip in organic traffic. Here are the things you should be doing regularly for SEO success:

By Nick Stamoulis
brickmarketing.com

Do These Things Regularly for SEO Success

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7 SEO Tools We’re Thankful For

I know what it’s like running a business. There’s always a thousand and one things to attend to. And when it comes to SEO, make that a thousand and one.

Of course, don’t forget that’s without keeping on top of the subject matter and learning all the new techniques and updates. SEO can be complex; it seems like every day there is some new SEO strategy to be learned and 100 more articles to read.

It can be overwhelming and often, force it to the back burner. I know so many business owners who have found it can be too time-consuming to get enough of the skills and knowledge to dive in and optimize for SEO on their sites.

By Tony Messer
searchenginejournal.com

7 SEO Tools We’re Thankful For

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“Search: It’s Not Always Glamorous But It Is Imperative”

Too often marketers can look down their noses at Search Engine Marketing and underestimate the importance of search in their strategies and budgets.

Deb O’Sullivan (pictured below), Head of Strategic Sales at Microsoft Search Advertising, agrees that most Aussie marketers have a competent enough search strategy for their brands, however, it can be overlooked for more “glamorous” (and costlier) initiatives such as insistent TVCs or print advertising.

[B&T Magazine]
Posted byB&T MAGAZINE

“Search: It’s Not Always Glamorous But It Is Imperative”

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Contact Us

If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!

Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2020 your biggest year yet.

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Steven Hamilton - Honeyweb

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