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Honeyweb Blog / Advertising / Marketing

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

A How-to Guide for Influencer Marketing on Instagram [Infographic]

Instagram now has more than a billion active users, while Instagram Stories is up to 400 million daily actives, making it the fastest growing social platform, with a growing amount of influence.

But the visual and creative focus of the platform can make it difficult to tap into for non-users - what do you post to your Instagram profiles?

How do you create engaging Instagram Stories? How can you make your posts stand out in the increasingly busy Insta-feed?

By Irfan Ahmad
socialmediatoday.com

Honeyweb are your local Influencer marketing experts, contact us to discover how we can help your business.

A How-to Guide for Influencer Marketing on Instagram [Infographic]

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Customer Motivation: How A Craft Brewery Tapped Into The Element That Most Affects Conversion

If you want conversion rate increases, the No. 1 factor to consider is customer motivation

According to the Conversion Sequence Heuristic from MECLABS Institute (parent research organization of MarketingExperiments).

That’s why the letter “m” has the biggest multiplier (4) in the heuristic.

By Daniel Burstein
marketingexperiments.com

Honeyweb are your local conversion marketing experts, contact us to discover how we can help your business.

Customer Motivation: How A Craft Brewery Tapped Into The Element That Most Affects Conversion

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We Analyzed 752,626 Facebook Ads, and Here’s What We Learned (2018 Update)

In 2015, we analyzed the text from 37,259 ads from our Facebook ad examples gallery to find out exactly how the best Facebook advertisers are piecing together their ads.

Today — nearly three years later — this has grown more than 20X: we analyzed 752,626 ads!

While some of our original results have remained constant (the most popular headline is still five words long), a lot has changed.

By Andrew Tate
adespresso.com

Honeyweb are your local facebook advertising experts, contact us to discover how we can help your business.

We Analyzed 752,626 Facebook Ads, and Here’s What We Learned (2018 Update)

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7 Time-Sucking Office Tasks that Can be Automated

Office tasks like administrative jobs, invoicing, and HR processes take a lot of time. Why?

Because the old-school way of doing them involved a lot of manual work, paper, and redundant activities.

You need office automation so these time-sucking tasks don’t take you away from the more important parts of a business and thinking up and developing additional products and service ideas.

By John Rampton
infusionsoft.com

Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

7 Time-Sucking Office Tasks that Can be Automated

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Ecommerce Marketing Chart: Median conversion rates for 25 industries

In our latest chart article, we’re sharing median conversion rates for 25 industries based on responses from 2,912 ecommerce marketers.

In that article, we published average conversion rates.

We had so many questions when we originally published it, we added a Chart Update with more information.

By Daniel Burstein
marketingsherpa.com

Honeyweb are your local Ecommerce marketing experts, contact us to discover how we can help your business.

Ecommerce Marketing Chart: Median conversion rates for 25 industries

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5 Major Tips to Build & Improve Your Online Presence with Content Marketing

You know what’s essential to finding success with content marketing?

Building your online presence strategically and consistently.

As you construct your content foundation, your authority grows. As your authority grows, people’s trust in you grows, too.

By Julia McCoy
searchenginejournal.com

Honeyweb are your local content marketing experts, contact us to discover how we can help your business.

5 Major Tips to Build & Improve Your Online Presence with Content Marketing

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A 5-Step Plan to Measure Social Media ROI

I have a riddle for you - what is the one thing that everyone has access to, but very few understand how to effectively use?

The answer is social media.

Anyone can pick up a mobile device and start snapping pictures, tweeting or posting stories.

By Nathan Mendenhall
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

A 5-Step Plan to Measure Social Media ROI

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Contact Us

If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!

Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2026 your biggest year yet.

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Viki Bickerton
Virtual Office Mania

Steven Hamilton - Honeyweb

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