Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Subscription Marketing Discoveries: 26 marketing experiments to help you boost recurring revenue
Subscription marketing is extremely popular right now for both B2B and B2C corporations.
Startups are especially taking advantage of its benefits.
We’re discovering that customers and businesses love the convenience of automated recurring purchases and payments.
By Linda Johnson
marketingexperiments.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

4 Steps to Help Maximize Your YouTube Marketing Strategy
Video marketing is huge, and YouTube is the online home of video content.
But how can you ensure that you're making the most of your YouTube efforts, and establishing an effective brand identity and strategy for the platform?
These 4 steps are must-do's for anyone who wants to maximize their YouTube performance.
By Ann Smarty
socialmediatoday.com
Honeyweb are your local social marketing experts, contact us to discover how we can help your business.

People Are Now Spending More Time on Smartphones Than They Are Watching TV
This chart marks a significant shift for marketers.
"For the first time ever, US consumers will spend more time using their mobile devices than watching TV, with smartphone use dominating that time spent."
I mean, we've seen this coming for some time, but still, it's a significant shift.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local mobile marketing experts, contact us to discover how we can help your business.

Optimizing Ecommerce Experiences: 25 valid ecommerce experiments to ideate your next A/B test
This session is a precursor to Flint McGlaughlin’s keynote at A/B Testing Summit coming up June 12.
Our success as marketers is dependent upon helping people make an observation set that leads them to conclude the product or service we offer is right for them.
So we have to make sure that we provide just enough information to power their decision to purchase.
By Linda Johnson
marketingexperiments.com
Honeyweb are your local Ecommerce marketing experts, contact us to discover how we can help your business.

Semiotics in Marketing: What It Means for Your Brand and Messaging
You don’t purchase products. You buy success, status, a lifestyle.
Your purchases furthermore, are driven by subconscious perceptions and emotions.
Semiotics, the interpretation of signs and symbols, helps decipher those subconscious elements.
By Lesley Vos
conversionxl.com
Honeyweb are your local Semiotics marketing experts, contact us to discover how we can help your business.

30 Instagram Stats Every Marketer Needs to Know in 2019 and Beyond [Infographic]
Are you considering investing some of your marketing budget into Instagram?
Want to know if the platform is a good fit for your business?
The team from FameMass share the stats you need to know in this infographic.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![30 Instagram Stats Every Marketer Needs to Know in 2019 and Beyond [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_1328259992.jpg)
Instagram Stories vs. Instagram Feed: What to Post and Where [Infographic]
Instagram is on the rise
More and more brands are looking to establish an Instagram presence in order to better tap into their audience's interests.
But there is a key challenge in modern Instagram publishing - with the subsequent rise of Instagram Stories, it can be difficult.
By Jess Rozario-Ospino
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![Instagram Stories vs. Instagram Feed: What to Post and Where [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_1164614578.jpg)
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