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Honeyweb Blog / Search Engine

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

A Google Search Update Appears to Have Occurred on November 10th

On November 10th, an update to Google Search appears to have occurred, according to reports on the web and our own data here at Search Engine Journal.

We experienced a notable increase in our own traffic on November 10th, though we decided to wait to see if the traffic increase would be sustained before reporting on a potential update to Google search.

By Matt Southern
searchenginejournal.com

A Google Search Update Appears to Have Occurred on November 10th

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Do These Things Regularly for SEO Success

The key to achieving SEO success and maintaining SEO success is to keep at it regularly.

It’s not the sort of campaign that you can turn off and turn back on, expecting to be right where you left off. If you take any time off from SEO work it will likely coincide with a gradual dip in organic traffic. Here are the things you should be doing regularly for SEO success:

By Nick Stamoulis
brickmarketing.com

Do These Things Regularly for SEO Success

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How to Do Keyword Research: A Complete Guide

Search engines have been minimizing the importance of keyword relevance signals for ranking for many years.

It is a fact that keywords are no longer necessary or mandatory to be present in the title tag or in heading tags (H1, H2, H3) in order to rank in the top five of the search engine results pages. Even using the exact keyword phrases within the text of a web page is no longer required.

Should you abandon keyword research and focus more effort on content creation? Surprisingly, the answer is no.

By Roger Montti
searchenginejournal.com

How to Do Keyword Research: A Complete Guide

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7 SEO Tools We’re Thankful For

I know what it’s like running a business. There’s always a thousand and one things to attend to. And when it comes to SEO, make that a thousand and one.

Of course, don’t forget that’s without keeping on top of the subject matter and learning all the new techniques and updates. SEO can be complex; it seems like every day there is some new SEO strategy to be learned and 100 more articles to read.

It can be overwhelming and often, force it to the back burner. I know so many business owners who have found it can be too time-consuming to get enough of the skills and knowledge to dive in and optimize for SEO on their sites.

By Tony Messer
searchenginejournal.com

7 SEO Tools We’re Thankful For

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Marketing to Millennials in 2017: 5 Things to Change in Your Business

Marketing to Millennials is hard. Millennials are known to be heavily budget conscious, underemployed, and skeptical consumers, traits that can make them difficult to get a hold on.

However, this situation is slowly changing. 2017 is predicted to be the year of Millennials becoming real consumers. Finally, many of this generation are starting to earn money, giving birth, and moving into positions in industry with significant spending power. It’s estimated Millennials will be spending $10 trillion over their lifetimes as consumers, in the U.S. alone.

Because of this shift, now is exactly the right time to face the challenge and finally make your marketing Millennial-friendly. Here are some key tips.

By Aleh Barysevich

Marketing to Millennials in 2017: 5 Things to Change in Your Business

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Why Social Media Management is Much More Than Just Posting

Many people think that social media simply involves posting content on Facebook, Twitter and Instagram. However, as social media continues to grow and develop, it involves much more than that - especially if you want to see results.

If you’re a Social Media Manager, or have been tasked with managing social media within your business, then there is a lot more you could be doing, aside from just posting.

Here are 11 things to consider adding to your “to do” list (if they’re not already on it):

By Elizabeth Harmon
socialmediatoday.com

Why Social Media Management is Much More Than Just Posting

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Yes, Social Media Matters for SEO Link Building

If someone told you that social media doesn’t matter for SEO link building purposes, they’re wrong.

While it’s true that links shared in social media are nofollowed and aren’t directly growing your SEO link portfolio or influencing the search engine algorithms, an active social media presence can grow your link profile in other ways. Social media is an important outlet for growing your brand and making connections. And what sites do you think generate natural inbound links that DO impact SEO ranking? You got it, the sites that have a trusted brand and lots of connections. Social media absolutely matters for SEO link building as long as you’re doing the following:

By Nick Stamoulis
brickmarketing.com

 

Yes, Social Media Matters for SEO Link Building

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