Honeyweb Blog / Search Engine
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
SEO Writing in 2018: Top 47 Tips to Master a Combined Art
Many agencies continue to believe that SEO writing revolves around one process: inserting keywords into page tags and the body of text itself.
This belief remains strong, although it’s 2018 and the quality and relevance of content have more proverbial weight than a few keywords in the title or heading tags.
Because agencies are naturally focused on the art of SEO itself, they forget about the art of writing.
By Ron Lieback
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
Google Announces Two Major Changes to Image Search
Google officially announced major changes to how image search functions.
The first change is to remove Google’s “view image” button. The second change is to remove the “search by image” button.
The impact to web publishers is expected to be positive and web publishers greeted the news on Twitter with applause.
By Roger Montti
searchenginejournal.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
You Pay for AdWords Search Terms, Not Keywords. Here’s Why that Matters
Most people obsess over their AdWords keywords.
Bid $XX on “SEO Agency” and watch the leads come running on in, right? Wrong.
Those specific keywords aren’t what you are really paying for.
By Brad Smith
adespresso.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
How to Promote Your YouTube Videos With Google AdWords
Want to promote your YouTube channel?
Wondering how to get started?
In this article, you’ll discover how to set up a Google AdWords campaign with YouTube video.
By Peter Szanto
socialmediaexaminer.com
Honeyweb are your local video marketing experts, contact us to discover how we can help your business.
The “10 Commandments” and the “7 Deadly Sins” of Google AdWords
AdWords is a fickle beast. It’s a love-hate relationship with temptations lurking in every corner.
But there are a few major things you must do (we call them The 10 Commandments) and some others that you shouldn’t absolutely do (The 7 Deadly sins).
Following the ten commandments could lead you to a wonderful, righteous life for years to come. Like using SKAGs to structure your ad groups for specificity, leading to better conversions.
By Brad Smith
adespresso.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
Google Analytics Introduces New ‘Audiences’ Report
Google is rolling out a new report in Analytics which analyzes a website’s custom audiences.
This appears to be a quiet rollout with no official announcement, though Google is notifying users upon logging into Analytics.
Here is the notification that comes up for those who have access to the new report.
By Matt Southern
searchenginejournal.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
Google Releases an SEO Tool that Measures 10 SEO Metrics
Google’s Webmaster Central announced an SEO Audit category to their Chrome Lighthouse developers extension.
Should you get excited? The plugin is deceptively basic.
However, it’s worth a look because if some of the factors the plugin measures correlate to actual ranking factors, then it may be worthwhile to add this to your SEO toolbox.
By Roger Montti
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
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