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Honeyweb Blog / Search Engine

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

How to Use Google Ads Optimization Score to Make Better Ads

Writing the perfect Google advert takes time, creativity, and countless hours for testing.

But you don’t have those hours, and you wish there was a way to test multiple ads per ad group without spending too much of your valuable and limited time.

Well, there is! It’s called Google Optimization Score and can be found in the Google Ads recommendations section.

By Animalz
adespresso.com

Honeyweb are your local Google marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

How to Use Google Ads Optimization Score to Make Better Ads

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10 Steps to Help You Turn Client Testimonials Into SEO Wins

Client testimonials, an essential part of any marketing strategy, are a goldmine of intelligence.

Trust underpins our most valuable relationships. And in business, just as in life, this trust is hard-won and incredibly valuable.

Make them part of your B2B SEO playbook.

By Alexander Kesler
searchenginejournal.com

Honeyweb are your local SEO marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

10 Steps to Help You Turn Client Testimonials Into SEO Wins

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4 Advanced Meta Tags For SEO You Might Not Be Using But Should

You’re already optimizing title tags and meta descriptions, but are you using these advanced meta tags to improve your SEO?

If you’re a marketer or SEO, you likely already know about the importance of title tags and meta descriptions to help improve your rankings.

But as with most things in marketing, going a little further can reap much better results. 

By Manick Bhan
cxl.com

Honeyweb are your local SEO marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

4 Advanced Meta Tags For SEO You Might Not Be Using But Should

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Google Dispels Rumors About Bid Strategy Changes

Google confirms that Target ROAS & Target CPA aren't going away but are being grouped within other bid strategies.

Google’s Developer blog about bid strategy updates spurred some controversy when it was misinterpreted to indicate that two smart bidding strategies were going away.

Here's how you can continue to use them.

By Amy Bishop
searchenginejournal.com

Honeyweb are your local Google marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Google Dispels Rumors About Bid Strategy Changes

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The State of SEO in 2021 [Infographic]

Whether mobile or desktop, global or local, Google is widely used by consumers.

The search giant is the top referrer on the web, and search remains a reliable marketing channel for growing a business.

Indeed, search overshadows the reach brands are able to get on social media platforms, by a significant margin.

By Chintan Zalani
socialmediatoday.com

Honeyweb are your local SEO marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

The State of SEO in 2021 [Infographic]

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A Marketers Guide to TF-IDF Optimization for SEO

As digital marketers, content is a critical part of everything we do.

And while analyzing and refreshing content may take a lot of time and effort, the results for generating more traffic and improving SEO are clear. 

With the many things that go into creating content, such as competitor research, outreach and technical aspects of content, improving older content frequently takes a back seat. 

By Luca Tagliaferro
cxl.com

Honeyweb are your local SEO marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

A Marketers Guide to TF-IDF Optimization for SEO

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How to Set Up Google My Business to Win New Customers in 2021

Google My Business (GMB) is a platform that helps business owners create and promote a professional business profile in Google Search and Maps.

Now more than ever, customers rely on the information from Google My Business listings, as businesses often adjust their hours and scope of operation to comply with COVID-related restrictions.

GMB is vital for attracting local customers and influencing their purchasing decisions.

By Martha Kendall Custard
adespresso.com

Honeyweb are your local Google marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

How to Set Up Google My Business to Win New Customers in 2021

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