Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
50 Types of Links You Want & How to Build Them
Over the years, link building strategies have evolved and matured.
Long gone are the days of link farms and link exchanges.
Today, link building is about earning links through outreach and high-quality content and less about spammy techniques that try to trick search engines.
By Kevin Rowe
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

How to Use Facebook and Twitter Ad Transparency Tools
Wondering what your competitors’ social media ads look like?
Have you heard of the ad transparency tools for Facebook and Twitter?
In this article, you’ll discover four ways social media marketers can use Facebook and Twitter ad transparency tools.
By Ana Gotter
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

The Ultimate Guide to Google Ads Bidding Strategies
Choosing the right Google Ads bidding type and implementing a solid strategy for adjusting bids is critical to driving your ad costs down.
Doing the opposite will make you pay more than your fair share.
If you aren’t deeply familiar with the different options you have, blindly choosing one type of bidding is like placing your entire paycheck on red.
By Brad Smith
adespresso.com
Honeyweb are your local Google Ads marketing experts, contact us to discover how we can help your business.

Landing Pages : What We Learned From Analyzing Over 750,000 Facebook Ads
Landing pages are a gateway to your success.
They introduce visitors to your company, your site, your product or service, and the benefits you offer.
Your ad’s job is simple: it needs to catch the eye, communicate your offer, promise to deliver it, gain users’ trust and intrigue them enough to click.
By Animalz
adespresso.com
Honeyweb are your local website marketing experts, contact us to discover how we can help your business.

Facebook Will Remove More Than 5, 000 Ad Targeting Options to Stamp Out Discrimination
As Facebook continues its efforts to clean-up its platform, and lessen its capacity to be used in divisive and damaging ways
The Social Network has this week announced that around 5,000 of its advanced ad targeting options will be removed as it seeks to stamp out discriminatory ad targeting.
We’re committed to protecting people from discriminatory advertising on our platforms.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Instagram Tests a New Recommendations Feature to Boost Content Discovery
Instagram is testing a new content discovery process, by highlighting posts from accounts similar to those you follow and interact with in the main feed.
The tool is something of a compliment to the ‘All Caught Up’ notificationwhich Instagram rolled out last month
Once you’ve seen all the latest posts, Instagram will use the opportunity to highlight a selection of content that would normally appear in your Explore tab, customized to your interests.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

4 Ways to Prepare Your Clients for Algorithm Updates
The reason why ethical SEO professionals don’t offer guarantees is simple: We don’t control Google.
Going all the way back to 2003 and the first major algorithm update – nicknamed Florida – SEO professionals have dreaded and eagerly anticipated algorithm updates.
No matter how experienced you are, you can’t predict how a major algorithm update will affect your site’s rankings.
By Tony Wright
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

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