Honeyweb Blog / Social Media Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Reaching Millennials With Social Media: New Research
Are Millennials part of your customer base? Wondering how best to reach them on social media?
In this article, you’ll discover insights from new research you can use to get your social media messages in front of Millennials.
By Michelle Krasniak
socialmediaexaminer.com
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An Essential, 3 Step Guide to Hashtag Marketing
Are you looking for a fairly inexpensive way to get your brand name out in front of your target audience quickly? Then a hashtag campaign may be right for you.
In this post, we'll look at the basics of running a hashtag campaign, the traps to watch out for, and some key notes on how to maximize your branded hastag efforts.
By Jonathan Chan
socialmediatoday.com
If you're serious about competing in today's digital market place, please take the time to read the research
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Inside Facebook’s 10-Year Master Plan
Do you know about Facebook’s 10-year master plan?
Most people don’t, but understanding the basic outline of Facebook’s plan can be a major advantage for marketers who are playing the long game.
You see, most businesses are so focused on day-to-day operations and Facebook’s last feature launch that they aren’t able to strategically plan for their business’s future with the advertising giant.
By Bob Hutchins
socialmediatoday.com
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Establishing a Bidding and Budgeting Strategy for Your LinkedIn Ads
When you set up a campaign, you set a bid for how much you’re willing to pay to show an ad to LinkedIn members.
LinkedIn decides whose ad to place based on the highest bid. If you’ve advertised with us before, your past campaign performance will also be taken into account during the bidding process.
By Steve Kearns
business.linkedin.com
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Why Social Media Is The Driver Of Millennials’ Shopping Choices
In this post, US blogger and owner of HowToCreateABlog.org, Jimmy Rohampton, says if you want to understand the Millennial brain, you need to check out their addiction to social media first. This article first appeared on Forbes.com
This article is written in the context of the US market. Millennials are a truly unique generation. Their lives are completely integrated into the tech world, making platforms like social media a prime opportunity for marketers to reach them. That said, they’re also very price conscious.
By B&T Magazine
bandt.com.au
Honeyweb are your Local Social Media Management experts, contact us today to discuss our affordable packages.
6 Tips to Help You Rise Above the Noise in Social Media
As someone that works in social media, we often hear how “noisy” it is.
Naturally what follows next is people wondering how to cut through that, how to get heard in a social media atmosphere that more people are delving into each day with their own messaging.
Personally, I don’t find social media to be noisy - if you're analyzing your data and joining the communities you truly fit into, as well as spending the most time in the communities where you want to be heard, you won’t find it noisy at all.
By Lucy Rendler-Kaplan
socialmediatoday.com
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8 Top Hashtag Mistakes and How to Avoid Them
Hashtags are an essential part of social media marketing and growth, particularly on Instagram and Twitter
With that said, using hashtags correctly can be a little confusing.
Fortunately, Dhariana Lozano from Social Media Today has reviewed the top hashtag mistakes people and businesses make over and over, and how to avoid them.
Want a sneak peek? Here are the top three:
- Using Only “Popular” or Generic Hashtags
- Not Researching Hashtags
- Ignoring Local Hashtags
Find out the complete list here. Source: Dhariana Lozano
Discover how our social media management plans will use hashtags to build your business' brand recognition here, (clearly avoiding the above mistakes). Contact us here.
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