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Honeyweb Blog / Social Media Marketing

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

What Motivates LinkedIn Users to Engage with Content?

LinkedIn’s publishing platform offers a great opportunity for brands and individuals to showcase their knowledge to a captive audience of professionals, helping to boost their industry status.

LinkedIn members provides insight into why they engage with content on the platform, how sharing behaviour differs between demographic groups and which topics drive the most interest.

So what can you do to boost your chances of increased exposure on LinkedIn?

By Andrew Hutchinson
socialmediatoday.com

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What Motivates LinkedIn Users to Engage with Content?

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4 Ways to Grow Your Brand Using Instagram Captions

Instagram has grown rapidly to become one of the most used social media apps in the world.

The platform recently surpassed 700 million monthly users, putting it ahead of many of the most popular social networks, including Twitter. Now expanding into the paid social space, Instagram is fast becoming vital for brands to use in order to reach their target markets.

Just how critical has Instagram become?

By Greg Kihlstrom
socialmediatoday.com

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4 Ways to Grow Your Brand Using Instagram Captions

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How to Build a Successful Social Media Marketing Plan

Do you wish you had a better plan for your social media marketing initiatives? Looking for tips to help you succeed?

In this article, you’ll discover how to choose, pursue, and track your progress for four important social media marketing goals.

By Pierre de Braux
socialmediaexaminer.com

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How to Build a Successful Social Media Marketing Plan

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7 Ways to Use Emojis in Social Media Marketing

If you’re not in the habit of greeting good news with a cartoon smiley face, watching other people use emojis might feel like listening to a conversation in a foreign language.

But the danger in dismissing emojis out of hand is that your customers (and your competitors) are using them, even if you aren’t.

By Aleh Barysevich
socialmediatoday.com

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7 Ways to Use Emojis in Social Media Marketing

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ABC Lateline: Designer reveals the secrets behind the most addictive apps

Ever wondered why you spend so much time in front of a screen? A compelling study by American author Adam Alter reveals how apps are designed to hook us in and ultimately change human behaviours. Michael Vincent takes a look inside the mind of an app designer.

Australian men unlock their phones 45 almost 46 times a day. Australian women 42 times. 28 per cent of entire phone time for an Australian is spent on Facebook from our data. The second largest is usually an internet browser which is generic.

Australian Broadcasting Corporation
Broadcast: 24/05/2017

Reporter: Michael Vincent

ABC Lateline: Designer reveals the secrets behind the most addictive apps

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Advanced Facebook Page Insights: An Analysis Guide for Marketers

Want more information on how your Facebook audience responds to your marketing? Looking for a guide to help you explore your Facebook Page Insights?

The data in Facebook Insights can help you learn what’s working and what’s not on your page. In this article, you’ll discover how to download and analyze your Facebook Page Insights data.

By Jill Holtz
socialmediaexaminer.com

If you agree word-of-mouth is the best form of marketing, then social media marketing has been described as word-of-mouth on steroids and it’s revolutionised how we make purchasing decisions.
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Advanced Facebook Page Insights: An Analysis Guide for Marketers

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Why There’s No Perfect Time to Post on Facebook

There probably isn’t a single best time to share to social media.

There’s a long tradition of studies that have attempted to uncover a ‘best time’ to post to Facebook, Twitter, Instagram and almost every other social media marketing channel, with each study finding a wide range of results (we’ve even created our own studies here at Buffer).

By Ash Read
blog.bufferapp.com

We can help with any Social Media problems you may have! Contact Us!

Why There’s No Perfect Time to Post on Facebook

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