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Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

4 Halloween Marketing Tips from Twitter

Halloween is coming, which, if you’ve visited any shopping mall within the past month, you’re no doubt very aware of.

And while Halloween’s great for the retail sector, there are opportunities for all businesses to tap into the theme and boost their marketing message.  

So how can your business get into the Halloween spirit and generate connection with your audience? 

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

4 Halloween Marketing Tips from Twitter

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5 Ways to Increase Facebook Ad Reach Using Custom Audiences [Infographic]

Are you looking for ways to increase the reach of your Facebook Advertising campaign?

Want to know how their custom audiences feature can help?

The below infographic outlines five ways to increase your ad reach - here’s a brief summary.

By Mark Walker-Ford
socialmediatoday.com

Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

5 Ways to Increase Facebook Ad Reach Using Custom Audiences [Infographic]

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11 Creative Ways To Use Twitter’s New 280 Character Limit

This might be the most ridiculous post I've ever written.

I'm okay with it because people are getting way too heated over whether or not Twitter should have 280 characters or whether Twitter should stick with 140.

As much as we love Twitter, as much as we grew to adore the 140 characters, here’s what all of us need to keep in mind when it comes to the 140 vs. 280 debate.

By Ross Simmonds
socialmediatoday.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

11 Creative Ways To Use Twitter’s New 280 Character Limit

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Facebook Is Testing Out Image-Based Search for Related Products

Facebook has been fairly blatantly copying Snapchat’s core features in an effort to stop their audience from migrating across to the ephemeral content app.

But Snapchat isn’t the only social platform Facebook’s been duplicating.

Aside from their Snapchat-like tools, Facebook’s also added in features which are similar to Slack, LinkedIn, Houseparty – basically, Facebook has more capacity and more data than anyone else, and using that, they can effectively challenge any rising technology, should they choose to do so. 

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

Facebook Is Testing Out Image-Based Search for Related Products

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8 Things You Should Never Share on Social Media [Infographic]

Do you use social media as a platform to promote your business?

Could your posts make you look unprofessional and make people unfollow you?

We share 8 things you should avoid posting on social media in the infographic.

By Mark Walker-Ford
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

8 Things You Should Never Share on Social Media [Infographic]

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5 New Facebook Updates and Tests Spotted This Week

Every week, every day, Facebook is trying out something new.

Some of those experiments take off – like Reactions – while others fall flat – like Facebook Stories (though I wouldn’t be counting it out just yet).

And while new tools and options are great, with so many different updates floating around, they can also be difficult to keep track of.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

5 New Facebook Updates and Tests Spotted This Week

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Two-Person Instagram Live Video: What Marketers Need to Know

Want to go live with a guest on Instagram?

Wondering how to use two-person live videos on Instagram?

In this article, you’ll discover how to bring a guest into your live video on Instagram, and how to use this feature to bolster your brand.

By Jenn Herman
socialmediaexaminer.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

Two-Person Instagram Live Video: What Marketers Need to Know

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