Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to Attract and Convert Website Visitors Using an Inbound Marketing Strategy [Infographic]
Are you looking for ways to get more visitors to your website?
Want to also convert more of those visitors into sales leads and paying customers?
The crew from Infographic Design Team share their steps to success in this infographic.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local website marketing experts, contact us to discover how we can help your business.
![How to Attract and Convert Website Visitors Using an Inbound Marketing Strategy [Infographic]](https://www.honeyweb.com.au/uploads/blog/bsicinbound.jpg)
New Report Looks at Social Platform Performance Benchmarks by Industry
When analyzing your social media performance metrics, you need a level of context to make sense of the numbers and ascertain where you can improve and what's already working.
Comparing the data against your own past stats is the best way to do this, and ensure that you're aligning with your broader business goals
But it can also be helpful to benchmark your performance against others in your industry, providing further insight into where you're at, and what you should expect.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social marketing experts, contact us to discover how we can help your business.
How to Predict Your Customer’s Next Move: 7 steps to building a customer theory
Developing a robust customer theory goes beyond gathering a list of data about your customers.
It represents a holistic understanding of who they are so you can more accurately predict their behavior in the marketplace.
Here are the systematic way for you to pull all the insights from your current data and marketing team to create customer-first marketing that resonates with your customers and increases the probability of conversion.
By Flint McGlaughlin
youtube.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
The Call-To-Action: Six quick checklists to help the busy marketer improve conversion rate
MECLABS (parent research organization of MarketingSherpa) scientists did a meta-analysis of 150 experiments
To determine six common cognitive conditions in the minds of webpage visitors regarding the call-to-action that hurt conversion.
To help you improve your calls-to-action, here are six interactive PDF checklists that help to mitigate the above negative responses with strategic overcorrection methods.
By MECLABS
marketingsherpa.com
Honeyweb are your local social marketing experts, contact us to discover how we can help your business.
How to Use Instagram Stories for Market Research: 5 Ideas for Marketers
Looking for new ways to conduct market research?
Wondering how to get feedback from your highly engaged Instagram followers?
In this article, you’ll learn how to use five Instagram Stories features to gather valuable feedback.
By Val Razo
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Copy-Testing Tools and A/B Testing Strategies to Improve Your Ad Game
You’d be hard-pressed to find a marketing agency or advertising manager who isn’t copy obsessed.
It’s a simple fact: good copy sells while bad copy derails. And while that’s true, it’s also obvious and unhelpful.
The problem is this: how do we know what copy is working and what copy isn’t?
By Brad Smith
adespresso.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
How to Nurture Facebook Leads Through Automatic Messenger Bots
Businesses use Facebook as a way to connect with leads and customers, and Messenger is one of the best tools within the platform for building those relationships.
Principally when used together with bots that automatically chat with users through AI technology.
With bots, businesses are able to show users that they care about their individual needs.
By Animalz
adespresso.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
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