Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Marketing and Growth Lessons for Uncertain Times
An article on growth and marketing in the middle of a crisis—the current one or any other—can seem tone deaf.
Work can be a welcome intellectual distraction. It can also keep your employees employed or help you retain your job—a modicum of security in uncertain times.
We don’t have to go back far to find another period of economic disarray.
By Derek Gleason
cxl.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

5 Ways to Analyze Your Instagram Marketing
Do you know how well your Instagram marketing is really performing?
Your Instagram business profile provides you access to valuable metrics that can help you understand what’s working.
Discover five ways to analyze the performance of your Instagram business profile.
By Tammy Cannon
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Instagram Launches First Stage of IGTV Monetization, With In-Stream Ads Coming to Selected Channels
Instagram has now confirmed that it's reaching out to a group of selected creators in order to invite them to participate in the initial testing of in-stream ads on their IGTV videos.
The capacity to generate real, direct income from IGTV could be a critical lure for top creators.
The lack of monetization tools for IGTV has been seen as a significant impediment to the platform's success.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Marketers Stand Together: 3 powerful ways your marketing can combat coronavirus COVID-19’s impact
COVID-19 has triggered fear and uncertainty across the globe.
This global pandemic has caused stock markets to fall, business and leisure travel to drop, and consumers to engage in panicked buying of everything from hand sanitizer to toilet paper.
In the news, we’ve seen how the CDC and global health officials are responding. But, as a marketer, what is your role?
By Flint McGlaughlin
youtube.com
Honeyweb are your local social marketing experts, contact us to discover how we can help your business.

YouTube Rolling Out New Ads and Analytics Features
Welcome to this week’s edition of the Social Media Marketing Talk Show
A news show for marketers who want to stay on the leading edge of social media.
Explore updates to YouTube ads and analytics, and Stories features updates on Facebook and Instagram, Twitter, and LinkedIn.
By Grace Duffy
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

6 Food Subscription Box Marketing Tactics that Any Business Can Use
In a study by Clutch, more than half of respondents said they use at least one subscription box. That’s a lot of potential customers!
Food and beverage are the most popular types of subscription products, making up almost 20% of all boxes.
This demand makes a food subscription box both an exceptionally competitive and lucrative opportunity.
By Animalz
adespresso.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

Direct Response Marketing: Everything You Need to Know to Start Converting Today
Think of the giant faces and logos that flash in Times Square.Think of the commercials that run during the Super Bowl.
These are both great examples of what direct response marketing isn’t, and what a brand awareness marketing strategy is.
If your goal is to convert customers, then don’t worry about having a dollar-draining brand awareness strategy like a Times Square billboard or 18-second, million-dollar slot on Super Bowl Sunday.
By Brad Smith
adespresso.com
Honeyweb are your local social marketing experts, contact us to discover how we can help your business.

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