Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Building a Social Media Presence from Scratch
Are you a brand new organization? Or do you have a brand new initiative that needs its own digital presence?
There are a lot of reasons that you might be starting your social media presence from scratch, and the work may seem daunting.
By Jeff Rum
socialmediatoday.com
Need help building your Social Media Presence? Contact Us!

6 Tips to Help You Rise Above the Noise in Social Media
As someone that works in social media, we often hear how “noisy” it is.
Naturally what follows next is people wondering how to cut through that, how to get heard in a social media atmosphere that more people are delving into each day with their own messaging.
Personally, I don’t find social media to be noisy - if you're analyzing your data and joining the communities you truly fit into, as well as spending the most time in the communities where you want to be heard, you won’t find it noisy at all.
By Lucy Rendler-Kaplan
socialmediatoday.com
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7 Habits of the Most Successful Content Marketers
Content marketing is a strategy that’s practiced by many, but perfected by few.
What is it that sets the elite few apart from the rest of the pack? What produces content marketing in some and hesitation in others? Is it creativity, imagination, work ethic?
Often, the reason boils down to, simply, habits. Those legitimately crushing it at content marketing have cultivated efficient habits that allow them to run their campaign at a consistently high level. This allows them to accomplish more in less time and with minimal friction.
By Neil Patel
entrepreneur.com
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State of the Nation 2016 > Small Business Digital Engagement in Australia (Study)
How Australian Small Businesses Are Performing in the Digital Economy.
The digital world opens up huge opportunities for small businesses, which holds the potential for generating billions of dollars in economic growth and reducing unemployment in the country.
It is absolutely imperative for small business owners to understand that digital engagement is not a luxury, but an absolute necessity for their success and long-term survival.
By NetStripes 2016
netstripes.com
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How to Use Snapchat: A Detailed Look Into HubSpot’s Snapchat Strategy
Back in 2011, Snapchat was synonymous with risqué teen behavior. News coverage repeatedly warned parents of the damaging effects the platform might have, and as a result, the success trajectory wasn't looking good.
Since then, Snapchat has evolved into something so much more. And while it's certainly not the cornerstone of every marketing strategy just yet, the channel has earned a reputation for fast growth and innovation.
By Marissa Emanuele
blog.hubspot.com
Need help with your Social Media Management? Contact us today!

ABC: Four Corners Episode > FACEBOOK, CRACKING THE CODE
"What's on your mind?"
It's the friendly Facebook question which lets you share what you're thinking and what you've been up to. It's also the question that unlocks the details of your life and helps turn your thoughts into Facebook's profits.
"They are the most successful company arguably in human history at just gathering people's time and turning that time into money." Reporter
On Monday night, Four Corners explores the world of Facebook and how your data is being mined to drive the huge success of the social media giant.
By Peter Greste, Janine Cohen, Anne Davies
abc.net.au

Getting the Most Out of the New LinkedIn
If you’re active on social media, it’s important to keep up with the latest news and changes on the various platforms. In January, LinkedIn updated it's desktop layout.
The changes are rolling out gradually and will soon apply to all accounts - if you haven’t yet noticed a difference, you soon will.
By Brad Friedman
socialmediatoday.com

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