Honeyweb Blog / Search Engine
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Top 25 Local Search Ranking Signals You Need to Know
Getting a local business to rank well in search results has never been more difficult.
There is also Google’s Local Pack, which pushes down the first website search result below the fold.
This section has been cut down from seven businesses and may also contain ads, as evidenced in this screenshot:
By Kevin Rowe
searchenginejournal.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
Do Exact Match Domains Still Work Anymore?
Exact match domains (EMDs) were once incredibly valuable.
EMDs (domain names that precisely match a search query that will likely drive traffic to your website) tended to rank well.
But what about now? Do exact match domains still work?
By Winston Burton
searchenginejournal.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
How to Get a Google Analytics Certification (& Is It Really Worth It?)
Google Analytics is well known as the most widely used analytic software on the market, and has been for some time.
Many businesses, big and small, use Google Analytics to assess and improve their marketing strategies in order to make the most of their investments.
You don’t have to be certified in Google Analytics in order to use the program, however.
By Adam Heitzman
searchenginejournal.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
PPC Agency Pricing Models (Know What’s Right For You)
Sometimes it seems like there are as many ways to pay for pay-per-click advertising (PPC) as there are PPC agencies.
This might be confusing if you’re new to the market, but the variety of PPC agency pricing models is actually good for businesses.
Every company has different needs and resources to devote to PPC, and the right pricing model for one client might be very different for another.
By Guest Post
adespresso.com
Honeyweb are your local PPC marketing experts, contact us to discover how we can help your business.
How to Get Google Ads Certification: A Step-by-Step Guide
Google Ads certification is an important credential for marketers.
It is one of the few standardized ways to prove a certain level of knowledge or topical relevance.
While it isn’t an exclusive badge, it requires a certain level of work learning the concepts or experience in day-to-day Google Ads use to attain.
By Corey Morris
searchenginejournal.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
How to Use On-SERP SEO to Increase Brand Awareness & CTR
Page 1 on Google is changing.
Organic search results are now competing for the user’s attention with paid ads, knowledge panels, maps, videos, featured snippets, and the like.
The phenomenon of so-called “position zero” elements is now dominating Google’s “above the fold” sending organic Position 1 down and closer to the Page 2 grave.
By Viola Eva
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
12 Tips to Help You Thrive in Voice, Visual & Vertical Search
Search is a much more ambient, complex, and multifaceted industry than it has ever been.
2018 was a transformative year for the industry, with AI-driven technologies creating new possibilities to engage with our audiences through search across a variety of devices.
Just a few of the changes the industry has seen include:
By Andy Betts
searchenginejournal.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
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