Honeyweb Blog / Search Engine
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
SEM vs. SEO vs. PPC Defined: What’s the Difference?
I’ve attempted to treat digital marketing terms similarly.
SEM would be the category of marketing through search engines.
The paid (PPC) and non-paid (SEO) channels of SEM would both fall under it in terms of hierarchy.
By Sam Hollingsworth
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
Google Ads Smart Campaigns: What Are They And Who Should Use Them?
Google Ads Smart Campaigns are one of the easiest ways to dip your feet in the world of PPC and digital marketing.
If you’re a busy small business owner that wants to know if Google Ads could work for your business, getting started is easy.
And that’s why Smart Campaigns still have a place in Google Ads.
By Brad Smith
adespresso.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
How to Create Irresistible YouTube Thumbnail Images for Your Videos [Infographic]
Are you looking for ways to get more views on your YouTube videos?
Want to create more attractive YouTube thumbnails to accompany your video content?
The team from Easil share their tips for success in this infographic.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local video marketing experts, contact us to discover how we can help your business.
![How to Create Irresistible YouTube Thumbnail Images for Your Videos [Infographic]](https://www.honeyweb.com.au/uploads/blog/190427_-_how_to_create_irresistible_youtube_thumbnail_images_custom.jpg)
How to Ensure People Watch Your YouTube Videos
Do you want more video views on YouTube?
Wondering how to keep people watching your videos to the end?
To explore how to ensure people watch your YouTube videos, I interview Brian G. Johnson on the Social Media Marketing Podcast.
By Michael Stelzner
socialmediaexaminer.com
Honeyweb are your local video marketing experts, contact us to discover how we can help your business.
5 Innovative PPC Tactics to Try Today
Managing pay-per-click campaigns (be they search, social, or display based) usually becomes a series of habitual tasks.
While this allows for stability and scalability, sometimes it causes blind-spots in legacy accounts (working together more than a year).
Here are my favorite tactics to break the mold.
By Navah Hopkins
searchenginejournal.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
SEO Keyword Research: 13 of the Biggest Mistakes You MUST Avoid
Keyword research is an integral part of any SEO marketer’s job.
Keyword research was ranked as one of the top three most difficult tasks by SEO professionals (behind link building and content creation).
Here is a list of the top-named biggest keyword research mistakes to avoid.
By Carolyn Lyden
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
Google’s Baby Algorithms: How to Think About Them for SEO
Everything that is man-made is knowable.
That includes the Google algorithm. But that doesn’t mean the algorithm is known.
I’ve seen some SEO professionals find things that work for a time.
By Tony Wright
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
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