Honeyweb Blog / Search Engine
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
A 50-Point Audit for Getting Started with Local SEO
Local SEO ranking factors are still a black box for many companies that value local traffic.
Nobody actually knows what Google values. But studies and experience can reveal what is having an impact on ranking and placing in the coveted local pack.
For an action-oriented checklist, here are 50 on-site and off-site points to audit.
By Kevin Rowe
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
Online Writing in 2020 & Beyond: 25 To-Dos & Not To-Dos
During the first part of this century, nonfiction writers had it much easier than today.
Back then, SEO needs from writers were either non-existent or extremely minimal.
Fast forward to today and SEO is essential to writing, which presents a frustrating situation for modern writers who are not trained in SEO.
By Ron Lieback
searchenginejournal.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
Google Shopping: the Guide your eCommerce Needs To Dominate Google Ads
The 2019 Google shopping benchmarks report discovered that Google Shopping ads grew 29% YoY vs. only 13% for paid search.
This demand is driven by an increase in ad spend by retail marketers and eCommerce businesses.
And, surprisingly, the majority of the spend is not on branded search terms.
By Brad Smith
adespresso.com
Honeyweb are your local eCommerce marketing experts, contact us to discover how we can help your business.
5 Big Content Trends for 2020
In 2020, content marketing and SEO are going to be hitting some awesome high notes.
Content is getting better because we’re getting smarter about how we strategize, research, create, and publish it.
With that exciting news in hand, what’s next for 2020? Let’s dive in.
By Julia McCoy
searchenginejournal.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
17 Web Design Stats to Help You Create a More Effective Home Page [Infographic]
Are you looking for ways to improve your business website?
Want to ensure your website home page isn’t letting your business down?
The team from GoGlobe share the stats you need to know in this infographic.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local website marketing experts, contact us to discover how we can help your business.
![17 Web Design Stats to Help You Create a More Effective Home Page [Infographic]](https://www.honeyweb.com.au/uploads/blog/webdesign.jpg)
Google Ads 101 – The Guide That Takes You From Zero to Hero
Google Ads help your business bring in new customers or leads through search ads, display network ads, and YouTube ads.
But Google Ads can be tough to navigate.
And if you’re not up to date on the platform? If you don’t take advantage of all the new features and strategies?
By Brad Smith
adespresso.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
How Search Engines Crawl & Index: Everything You Need to Know
Optimizing websites without first understanding how search engines function is akin to publishing your great novel without first learning how to write.
But it’s a lot easier if you know the core elements of a task beforehand.
So we must understand how search engines work to fully understand how to optimize for them.
By Dave Davies
searchenginejournal.com
Honeyweb are your local website marketing experts, contact us to discover how we can help your business.
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