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Honeyweb Blog / Advertising / Marketing

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Snapchat Adds Context Cards, a Significant Shift for the App

Snapchat’s looking to take its position as the key cultural app of choice to the next level with new Context Cards.

And they could have a significant impact for both brands and users. 

As you can see from the video, Context Cards are a new addition to the Snap process which will provide information about locations and events with a simple swipe.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

Snapchat Adds Context Cards, a Significant Shift for the App

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How to Use Facebook Cover Videos: Inspiration for Marketers

Interested in setting up a Facebook cover video on your business page?

Wondering how others are using cover videos on Facebook?

In this article, you’ll find best practices and ideas for using Facebook cover videos on your Facebook page.

By Megan O'Neill
socialmediaexaminer.com

Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

How to Use Facebook Cover Videos: Inspiration for Marketers

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4 Halloween Marketing Tips from Twitter

Halloween is coming, which, if you’ve visited any shopping mall within the past month, you’re no doubt very aware of.

And while Halloween’s great for the retail sector, there are opportunities for all businesses to tap into the theme and boost their marketing message.  

So how can your business get into the Halloween spirit and generate connection with your audience? 

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

4 Halloween Marketing Tips from Twitter

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Is Overconfidence Killing Your Marketing Effectiveness?

Are you an above-average marketer? Statistically speaking, you probably think so - even if the results of your most recent campaigns suggest otherwise.

Survey after survey has shown that a majority of us think we are exceptional on the road, in the midst of competition, and even between the sheets.

In our own minds, we all tend to be experts and better-than-average performers.

By Randy Milanovic
socialmediatoday.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

Is Overconfidence Killing Your Marketing Effectiveness?

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A Love Story: When Marketing and Sales Get Aligned [Podcast]

On the fifth and final episode of this UpClose Podcast Series with Dayle Hall, SVP of Marketing at Lithium Technologies, we discuss the “love story” between marketing and sales.

This podcast series showcases The 5 Most Influential Topics for B2B Marketing, and includes one episode each on influencer marketing, data overload, digital customer experience, and the state of social engagement.

On this episode, you’ll discover what’s possible when aligning marketing and sales, leading the two to work superbly together toward common goals.

By Bernie Borges
socialmediatoday.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

A Love Story: When Marketing and Sales Get Aligned [Podcast]

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Two-Person Instagram Live Video: What Marketers Need to Know

Want to go live with a guest on Instagram?

Wondering how to use two-person live videos on Instagram?

In this article, you’ll discover how to bring a guest into your live video on Instagram, and how to use this feature to bolster your brand.

By Jenn Herman
socialmediaexaminer.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

Two-Person Instagram Live Video: What Marketers Need to Know

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YouTube Advertising: New Research and Insights for Marketers

Do you advertise with video?

Wondering whether YouTube ads are worth your time and money?

In this article, you’ll find new research that reveals how consumers respond to ads on YouTube and insights about how marketers plan to adjust their YouTube ad spend.

By Michelle Krasniak
socialmediaexaminer.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

YouTube Advertising: New Research and Insights for Marketers

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