Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Instagram Reaches 800 Million Users, 2 Million Advertisers
Instagram continues to grow at a rapid clip, announcing at an Advertising Week event in NYC that it has now reached a new milestone of 800 million monthly active users.
To put that in context, here’s the current ranking of social networks by users (for those that provide a monthly active user count).
As noted, both Snapchat and LinkedIn don’t provide official monthly active user counts, but Snapchat has 173 million daily active users, while LinkedIn's estimated to have around 250 million MAU, which would put it just ahead of Pinterest.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
3 Tips to Help Promote Your Brand on Facebook
With more than 2 billion monthly active users, Facebook is the network to promote your brand and connect with your target audience.
You see, many consumers are leveraging this platform to engage with their favorite brands and discover new ones - in fact, one-third of Millenials say they actually prefer to communicate with brands via social, as opposed to over the phone or in person.
As such, it’s important to maintain an active presence to appeal to modern consumer habits.
By Katrina Padron
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
What Every Marketer Needs to Know About Local Social App ‘Nextdoor’
Have you considered including Nextdoor in your social media marketing mix?
Interested in ways to explore advantages of Nextdoor to increase community engagement and brand awareness?
In this post, we'll look at how brands can use Nextdoor to increase community engagement and boost brand awareness.
By Beth Worthy
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Facebook Now Lets You Keep Track of Which Ads You’ve Engaged With on the Platform
Facebook's rolling out a new tab called ‘Recent Ad Activity’
Which will enable users to view any of the ads they’ve clicked, Liked, commented on or shared on the platform, which could help improve the attribution of Facebook ad performance.
The feature was first spotted by Devesh Logendran and Facebook has now confirmed that the tab has been rolled out to all US users, with Facebook currently assessing which other regions they want to test the tool in.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
4 Google Chrome Extensions to Help Boost Your Digital Marketing Efforts
They say a craftsman is only as clever as his tools, and we believe that harnessing the power of digital marketing is much easier when you have the right tools at your disposal.
To help with this, we’ve curated a listing of four of our favorite Google Chrome extensions which can make life easier - particularly for busy business owners handling their own digital marketing.
If you don't have them already, download these free tools - we're sure you'll love them as much as we do.
By Darnelle O'Brien
socialmediatoday.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
Snap Inc Adds New Creative Partners, Education Courses to Improve Ads
Snap Inc. knows it has no chance of competing with Facebook on scale.
This is the path that Twitter’s been funnelled into over time, and with Facebook now seeing more than 2 billion monthly active users, that comparison is never going to be favorable.
Snap, of course, has known this all along, which is part of the reason why they’ve labeled themselves a camera company, as opposed to a social network.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
5 Features We Can Expect from WhatsApp for Business
For seven years WhatsApp has been completely free to use, with not even a hint of an ad getting in the way of using the service.
When Facebook purchased WhatsApp for $22 billion three years ago it signaled that they believed there was enormous revenue potential from the platform.
But still WhatsApp remained 100% free to use for its 1 billion regular users.
By Pete Walter
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
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