Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to Get Better Results with Online Learning
Learning stuff online is the new standard for learning. It’s not just “how to tie a tie” how-to videos, it’s also learning hard skills.
In fact, according to a recent report 59% of employed data scientists learned skills on their own or via a MOOC.
But how can we take better advantage of online learning? What’s the most efficient way to learn as much info as quickly as you can?
By Peep Laja
conversionxl.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
How to Segment A/B Test Results to Find Gold
You run an A/B test, and it’s a winner. Or maybe it’s flat (no difference in performance between variations).
Does it mean that the treatments that you tested didn’t resonate with anyone? Probably not.
If you target all visitors with the A/B test, it merely reports overall results – and ignores what happens in a portion of your traffic, in segments.
By Chad Sanderson
conversionxl.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
The Facebook Algorithm Explained for Marketers
Want to maximize the reach of your Facebook posts?
Wondering how the Facebook relevance score and boosting posts can help?
To explore what marketers need to know about the Facebook algorithm, I interview Dennis Yu.
By Michael Stelzner
socialmediaexaminer.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
4 Ways to Target Facebook Ads Without Relying on a Single Site Visit
Facebook has figured something out: a lot of times, folks don’t want to leave their platform.
As users spend more time in their News Feed, and Facebook continues to expand into new areas, it opens up a whole new ecosystem of behaviors that can be targeted.
This trend has started with the Engagement Remarketing options that are now available.
By Susan Wenograd
searchenginejournal.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Facebook’s Updated News Feed Will Make Organic Post Reach Nearly Impossible
Facebook pages have become a staple in the repertoire of businesses looking to connect with and engage their customers, and are often seen as a beautiful unicorn for organic reach.
But, with fake news posts stealing the spotlight thanks to the popularity of their ridiculous headlines and outlandish content
Proposed changes to Facebook's news feed make it seem as though the social media giant is trying to make things harder, especially for small businesses who rely on content marketing.
By Larry Kim
inc.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
How to Develop a Warm Audience With Live Video and Facebook Ads
Want to reduce your Facebook ad costs?
Wondering how to move an audience closer to conversion?
In this article, you’ll learn how to grow and convert warm leads with Facebook ads and live video.
By Andy Nathan
socialmediaexaminer.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Facebook advertising in the busiest period of the year
We sell all year long, we advertise all year long, but the end of the year is the busiest period for most of us.
Demand for ads rises, in this case, Facebook Ads. What are the essential steps towards creating Facebook ads that really convert and bring results that are a holiday gift for your business?
Antonio Calero (AdEspresso) is our speaker for this session, we will have his 15-minutes presentation, then Molly McCarty and Neal
By Andrew Foxwell
semrush.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
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