Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to 3X AdWords Conversion Rates Without Touching AdWords
Over the last six months or so, one of my colleagues and I have been able to cut the cost of conversion by 2-3x, from over $325 per conversion to under $100.
Pretty impressive, right? If you can cut your cost per conversion that much, you can drive way more conversions with the same advertising budget.
So how did this happen? What Happened?
By Larry Kim
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
How to Get Your Facebook Ad Approved: Facebook Advertising Policies 101 [Podcast]
You've created the perfect marketing campaign - it's 100% in-tact and beautifully integrates social media marketing, video and visual marketing.
Now you're ready to take it to market and let the world know about your offer.
You know Facebook advertising is the perfect platform to help get the word out and reach your target audiences, so you log into Facebook Ads Manager and spend the next hour setting up your campaign.
By Pam Moore
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
![How to Get Your Facebook Ad Approved: Facebook Advertising Policies 101 [Podcast]](https://www.honeyweb.com.au/uploads/blog/e47135a6eb9a7d66d3ff6dbb9cba58c8.jpg)
The Untold Love Story Between Brand Engagement and Earned Media Marketing
Love is creating a connection that runs deeper than small talk, finding someone or something that believes in you and that you believe in.
It's finding the peanut butter to your jelly. The love story of the 21st century isn’t a heartbreaking Romeo and Juliet-style tale, though.
It’s the sweet, unfaltering relationship between something every person comes into contact with, every single day.
By Jose Angelo Gallegos
socialmediatoday.com
Honeyweb are your local media marketing experts, contact us to discover how we can help your business.
New Report Looks at How Twitter Data Can Be Used to Improve Market Understanding
Amidst all the criticism of Twitter, through their inaction on Terms of Service violations, to their slowing growth, to their lack of profit
One thing that often gets overlooked is the platform’s value in terms of data, and tracking real-time trends.
This, of course, if central to Twitter’s ‘Happening Now’ ethos, which is now central to their marketing efforts, but even with it being a core element, many still fail to understand just how valuable Twitter data can be for detecting trends and movements before they become more significant.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
10 of the Best Ads from October: Spooky Retargeting, Amazon Reviews, and a Lost Panda
I'm obsessed with fall and I don't care who knows it.
Give me a deliciously divisive seasonal latte, a freshly fallen leaves scented-candle, and ask Alexa to turn up the "Spooky Sounds," because fall is here and I am here for it.
Brands also love fall. It gives them the chance to use all those skeleton puns they've been eagerly saving up, and send us lots of emails with "More treats less tricks!" in the subject line.
By Karla Cook
blog.hubspot.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
The Ultimate Guide to Facebook Remarketing
Facebook remarketing is often seen as a “love it or hate it” tool. The thing is, you need Facebook remarketing.
Only 2% of first-time site visits are going to convert on your website. That means that 98% of your traffic won’t buy from you.
Even if they add your products to their cart, nearly 70% of them will abandon it during the process.
By Brad Smith
adespresso.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
How To Create A Marketing Calendar for 2018 (Free Guide Included)
When people ask me when they should dust off their marketing calendar and start planning their Christmas campaign, I tell them “last month.” It’s not a joke.
It’s difficult to know when you should start planning and running your Facebook Ad campaigns for any big event, whether that’s Christmas, Valentine’s day, or even some obscure event like National Secretary’s Day.
And yet planning, preparing, and being ready is an essential part of beating out your competitors and getting those sales.
By Ana Gotter
adespresso.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
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