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Honeyweb Blog

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

A Marketers Guide to TF-IDF Optimization for SEO

As digital marketers, content is a critical part of everything we do.

And while analyzing and refreshing content may take a lot of time and effort, the results for generating more traffic and improving SEO are clear. 

With the many things that go into creating content, such as competitor research, outreach and technical aspects of content, improving older content frequently takes a back seat. 

By Luca Tagliaferro
cxl.com

Honeyweb are your local SEO marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

A Marketers Guide to TF-IDF Optimization for SEO

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Facebook Provides Tips on Effective Brand Performance Measurement in Latest ‘Social Skills’ Video

Facebook has published the latest episode in its new 'Social Skills' series

Which aims to provide expert insights and tips to help social media marketers improve their approach, and maximize their results.

The latest episode features Katie Marylander, the Director of Global Social Marketing for GoPro. 

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Facebook Provides Tips on Effective Brand Performance Measurement in Latest ‘Social Skills’ Video

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How to Set Up Google My Business to Win New Customers in 2021

Google My Business (GMB) is a platform that helps business owners create and promote a professional business profile in Google Search and Maps.

Now more than ever, customers rely on the information from Google My Business listings, as businesses often adjust their hours and scope of operation to comply with COVID-related restrictions.

GMB is vital for attracting local customers and influencing their purchasing decisions.

By Martha Kendall Custard
adespresso.com

Honeyweb are your local Google marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

How to Set Up Google My Business to Win New Customers in 2021

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What is ROAS? How to Maximize your Return on Ad Spend

Advertising is arguably a field for creative folk.

You need a good deal of innovation and out-of-the-box thinking to stand out in today’s competitive business landscape.

But marketers also need to analyze numbers and data to measure the effectiveness of advertising campaigns. 

By Mark Quadros
adespresso.com

Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

What is ROAS? How to Maximize your Return on Ad Spend

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How to Create an Eye-Catching Instagram Ad

Instagram is popular with marketers of consumer-facing brands but requires both channel and user knowledge to succeed.

Like all things in marketing, there’s no single silver bullet to find success with Instagram advertising.

Learn how to create eye-catching Instagram ads here.

By Rachel Vandernick
searchenginejournal.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

How to Create an Eye-Catching Instagram Ad

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How to Tell What Readers Want & Give It to Them

How can you truly tap into your readers' needs in order to create and promote more valuable content?

After all, the primary focus of content marketing done right (and SEO, for that matter) is creating comprehensive answers to the questions consumers ask to fulfill their every want and need.

Find 10 tips on how to tell what readers want here.

By Jeff Riddall
searchenginejournal.com

Honeyweb are your local SEO marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

How to Tell What Readers Want & Give It to Them

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“What’s a Good Conversion Rate for My Landing Page?” [Conversion Benchmark Report 2021]

You might’ve noticed that 2020 was an interesting year for marketing.

For some marketers, the effects of a global health crisis felt (and continue to feel) insurmountable.

For others, the pandemic encouraged creative thinking to take advantage of new opportunities.

By Colin Loughran and Garrett Hughes 
unbounce.com

Honeyweb are your local website marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

“What’s a Good Conversion Rate for My Landing Page?” [Conversion Benchmark Report 2021]

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