Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Improve the Performance of Your Website Through Image Optimization [Infographic]
Looking to improve the speed and responsiveness of your website?
Load time is a key consideration in maximizing website performance, with Google factoring it into its search rankings.
The bottom line is that you need to maximize your page speed to see the best results, and a key consideration within this will be your visual elements.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local website marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
![Improve the Performance of Your Website Through Image Optimization [Infographic]](https://www.honeyweb.com.au/uploads/blog/seo-trends-20217.jpg)
The State of SEO in 2021 [Infographic]
Whether mobile or desktop, global or local, Google is widely used by consumers.
The search giant is the top referrer on the web, and search remains a reliable marketing channel for growing a business.
Indeed, search overshadows the reach brands are able to get on social media platforms, by a significant margin.
By Chintan Zalani
socialmediatoday.com
Honeyweb are your local SEO marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
![The State of SEO in 2021 [Infographic]](https://www.honeyweb.com.au/uploads/blog/SEO-2021-Trends.jpg)
6 Steps to a Successful Brand Audit That’ll Help Improve Your Marketing [Infographic]
Are you looking for ways to fire-up your marketing strategy?
Looking to identify key areas in which you can reinforce and improve your branding?
The team from Superside share their steps to success in this infographic.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local brand marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
![6 Steps to a Successful Brand Audit That’ll Help Improve Your Marketing [Infographic]](https://www.honeyweb.com.au/uploads/blog/542c1b5ae5372de2255f714f327ede2f.jpg)
The Rise of Social Commerce [Infographic]
As with eCommerce more broadly, social media commerce saw a big rise in 2020.
The COVID-19 pandemic, and the related mitigation efforts, saw many forced to use online shopping more often, which exposed more people to the benefits of the process.
And while eCommerce was already seeing a steady increase in adoption over time, analysts say that the pandemic actually accelerated that shift by around five years
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
![The Rise of Social Commerce [Infographic]](https://www.honeyweb.com.au/uploads/blog/delnext_blog_social_commerce.jpg)
Facebook Adds Scheduling for Stories, New Ad and Business Discovery Options
Social media managers rejoice.
Facebook has announced the addition of some new features for its Business Suite management platform
Including Stories scheduling for both Facebook and Instagram, along with a new business discovery process from the News Feed.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
4 quick marketing case studies of brands that found success by taking a different approach
We all want the shortcut. The tricks. The marketing hacks.
But sometimes when we go down this all-too-tempting path, we wind up at a dead end.
To give you ideas for challenging the status quo, today we bring you examples from NASCAR, a nonprofit organization, and an ecommerce mattress website.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
The Definitive Guide to Video Prospecting
Like everything in the digital world, traditional prospecting is undergoing a big transformation.
Picking up a phone and cold calling (or emailing) is just not as effective as it once was
You need to be smarter both when it comes to which users you’re engaging and what kinds of messages you’re using.
By Oli Bridge
cxl.com
Honeyweb are your local content marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
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