Honeyweb Blog / Social Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
3 Reasons Why Social Media Isn’t Working for Your Business
"Social media doesn’t work…"
There are some basic mistakes that entrepreneurs and businesses repeatedly make in social media marketing which are limiting their capacity to grow an engaged audience.
Here are some of the most common missteps that I see:
By Dhariana Lozano
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

B2B Content Marketing Benchmarks, Budgets and Trends 2020 [Infographic]
Content marketing has become a critical element of any effective B2B marketing strategy.
Great content can help in establishing brand expertise and awareness, and with most B2B decision-making coming down to specialized understanding of key elements,.
But it's important to focus on the right aspects, and to understand the information that your target audience needs.
By Nancy Kapoor
socialmediatoday.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
![B2B Content Marketing Benchmarks, Budgets and Trends 2020 [Infographic]](https://www.honeyweb.com.au/uploads/blog/creating-a-successful-content-marketing-strategyx.png)
8 Social Commerce Strategies to Win Consumers’ Hearts and Wallets in 2020
Although the vast majority of retail purchases are still made in-store, global online sales are on the rise.
In fact, eCommerce has already begun to overtake physical store sales in some cases.
It’s easy to see why brands are increasingly prioritizing their investment in online sales.
By Megan DeGruttola
socialmediatoday.com
Honeyweb are your local social marketing experts, contact us to discover how we can help your business.

9 Social Media Goals to Help Boost Your Strategy in 2020
In business, goals are extremely important
They serve as a roadmap for your strategy, and at the same time enable you to evaluate your successes and missteps.
Here's the ten social media goals that you should consider aiming for in 2020, along with examples of brands that are already excelling on each point.
By Aleh Barysevich
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

4 Must-Have Tools to Help You Create Amazing Social Media Content
As a marketer, you generally have a range of different goals that you're concurrently working towards at any given time.
Those could include boosting brand awareness, generating more leads, increasing conversions, etc.
In a social media context, in order to achieve the best results, you need great content.
By Lilach Bullock
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Trends and Strategies Shaping Social Media Marketing in 2020 (#SMTLive Recap)
The first #SMTLive Twitter chat of 2020 (and the new decade) was one to remember.
We had a lively chat about personal growth, professional goals, current trends in social media and helpful marketing strategies.
We covered a lot, but there were two conversation topics, in particular, that stood out to me as noteworthy.
By Emma Wiltshire
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

LinkedIn Reaches 675 Million Members, Continues to See ‘Record Levels of Engagement’
Microsoft has once again reported that LinkedIn saw 'record levels of engagement' over the last three months of 2019
While the platform also continues to expand its audience across the globe.
The findings are listed in Microsoft's FY20 Q2 report, which the company published this week, outlining its key performance highlights in the most recent period.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

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