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Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

4 LinkedIn Advertising Mistakes and How to Avoid Them

Do you use LinkedIn ads?

Wondering if you’re making costly mistakes?

In this article, you’ll discover four LinkedIn advertising mistakes and learn how to avoid them.

By Justin Kerby
socialmediaexaminer.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

4 LinkedIn Advertising Mistakes and How to Avoid Them

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LinkedIn Launches New Course on Building a LinkedIn Presence and Utilizing its Ad Tools

LinkedIn has launched a new course designed to educate people on how to make best use of the platform for brand-building and marketing.

"Marketing on LinkedIn: The Sophisticated Marleter's Guide", is available on LinkedIn's LinkedIn Learning platform.

If you want to check it out (note: LinkedIn says that this course itself is also freely available).

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

LinkedIn Launches New Course on Building a LinkedIn Presence and Utilizing its Ad Tools

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LinkedIn Provides Tips on How to Maximize Company Pages

LinkedIn has published a new listing of the ten most followed company pages on the platform

Which, for the most part, is likely who you would expect.

Here are the top ten most followed LinkedIn Company Pages worldwide.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

LinkedIn Provides Tips on How to Maximize Company Pages

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LinkedIn Pages: An Action Plan for Small Businesses [Infographic]

LinkedIn is becoming an increasingly significant consideration for all digital marketers

Including SMBs which are looking to expand their footprint and boost their online profile.

LinkedIn can actually provide significant potential for a wide range of brands.

By Andrew Hutchinson 
socialmediatoday.com

Honeyweb are your local social marketing experts, contact us to discover how we can help your business.

LinkedIn Pages: An Action Plan for Small Businesses [Infographic]

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LinkedIn Provides New Tips on Choosing Ad Campaign Objectives

LinkedIn began initial testing of its objective-based advertising approach.

The update aims to make it easier for advertisers to select the right targeting options to maximize their on-platform ad campaigns.

LinkedIn's system points to the key ad formats and features which best support that outcome.

By Andrew Hutchinson 
socialmediatoday.com

Honeyweb are your local social marketing experts, contact us to discover how we can help your business.

LinkedIn Provides New Tips on Choosing Ad Campaign Objectives

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How to Use LinkedIn to Turn Cold Prospects Into Warm Leads

Do you want more warm leads from LinkedIn?

Wondering how to use LinkedIn to schedule more calls or meetings with new leads?

In this article, you’ll discover how to use four LinkedIn marketing features to nurture leads.

By Josh Turner
socialmediaexaminer.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

How to Use LinkedIn to Turn Cold Prospects Into Warm Leads

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LinkedIn Page Content Strategy: What Marketers Need to Know

Do you want to create more content for your LinkedIn page?

Wondering which new features can help?

To explore creating content for LinkedIn pages, I interview Michaela Alexis.

By Michael Stelzner
socialmediaexaminer.com

Honeyweb are your local content marketing experts, contact us to discover how we can help your business.

LinkedIn Page Content Strategy: What Marketers Need to Know

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